The way things go - Der Lauf Der Dinge

You probably recall the fuss kicked up by Swiss artists Peter Fischli and David Weiss back in 2003, as the Honda Cog spot created by Wieden & Kennedy was a wee bit too close to their award-winning 1987 masterpiece, Der Lauf Der Dinge (The Way Things Go).
Well, for all of you who never saw the way things go, here you go, 29 min 45 sec of things going..and going..and going...

For comparisons sake:

The Honda Cog
advert is in the archive, weighs 8.6 MB - super adgrunts can watch it.

Back in 2003 the Independent reported that the Swiss artists were filing suit.

"Peter Fischli and David Weiss say the two-minute commercial echoes their award-winning short film Der Lauf Der Dinge (The Way Things Go), filmed in 1987. They claim that the advertising agency Wieden & Kennedy has drawn heavily on their film, which shows everyday items such as string, soap, balloons and mattresses - fuelled by fire, gas and gravity - move in a domino-like chain reaction."

What will happen to this film hosted on Google video? Your guess is a good as mine.

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (3)

  • Dabitch's picture

    Does anyone know what happened with the suit by the way? I heard it was setlled but couldn't find any mainstreammedia confirmation on that....

    Apr 26, 2006
  • aiiobo's picture

    I recall the threat to sue but I didn't hear anything else about it. Will they sue google video now? Their film is mesmerising! Thanks for posting it I had never seen it.

    Apr 27, 2006