Argentina

 
 

7Up 'Melting Machine' - case study (2013) Argentina

BBDO Argentina put a new twist on the refreshing 7Up brief by creating the 'Melting Machine' and cooling down citizens in the heated summer with free 7up and a fun way to win a 6-pack.

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BGH Air Conditioners - Summer Hater - (2012)

Juan Cabral via MJZ directed this sweaty summer spot, where a man behind the blinds fumes with hatred for the heated summer at psychopathic levels.

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Andes Beer - A singular man - (2012) 1:45 (Argentina)

This man needs a helping hand... because his fingers are stuc in beer bottles. This is quite possibly the longest walk for a ham sandwich that I have ever seen.

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Coca-Cola - Security Cameras - (2012) :60

This clever little advert produced by Landia for Coke Latin America shows a lot of fun, quirky, crazy, lovely and hilarious scenes of people being real mensch to each other, as seen from the point of view of security cameras everywhere.

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DirecTV - Swim / synchronized swimmers & bearded man - (2012) :30

We've seen the "X puts you right in the action" idea before, but none looked quite as bizarre as the bearded man among synchronized swimmers.

Leading full-service marketing communications agency Wing (www.insidewing.com) is launching a new campaign for DIRECTV Latin America showcasing how DIRECTV lets viewers experience being at the Olympics from the comfort of their own couch. The campaign “DIRECTV Olimpiadas” uses CGI technology to transport consumers into the commercial, turning them into Olympic athletes.

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Staples - Screensaver - (2012) - (Argentina)

She answers the phone "Unlimitech Solutions" and we pan out to find that the office is even worse than the name.

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Playboy - Playboy tweetgrid - (Argentina) - (2012)

Popular model and TV-show host (oh, "secretary" is it?) poses naked for Playboy Argentina, while they are wondering how to get more people to follow the playboy twitter account.
Enter tweetgrid, for every 15 retweets of the Playboy tweets mentioning the show, a small part of a larger nude image of her is revealed in the twitter tweetgrid. Now everyone keeps retweeting Playboy until they finally get the whole picture. Clever way to get around the whole "no nudity on twitter" bit too, says I who risks being banned from Google Adsense (again) just for showing you this case study because it has nipples.

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Fiat Palio - Boob Job / Best moments in life - (2012) Argentina

Exscuse me Fiat? You're showing off the Fiat 500's fantastic looks in the Gucci/Fiat ad, while in this Argentinian commercial for the Fiat Palio you're showing off .... human airbags. Yes, I groaned when I typed that, making that pun hurt me more than it hurt you. But the ad here hurts my brain. Fiat has now taught me that when my lover says he likes me natural and just the way I am, he is lying. Nice. Fiat, the car for dysfunctional couples best moments in life. I'd rather have the real down to earth Toyota moments a.k.a connections in life. Those moments are real. So I guess Fiat is a plastic car.

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Zona Jobs - Grandma - (2012) :90 (Argentina)

Watch out for Zombie Grandma, she keeps coming back for more.

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Smart Car - animated ascii ad on twitter!

Dare I call this a first?

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