Belgium

 
 

Bclassic " Classical Comeback" (2014) 2:53 (Belgium)

Bclassic " Classical Comeback" (2014) 2:53 (Belgium)

Classical music is making a comeback.

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Ikea "Choose color" (2014) :50 (Belgium)

Ikea "Choose color" (2014) :50 (Belgium)

Ikea introduces color to a very grey Belgium for its new spring collection. from far away the ads look like monochromatic color. Only up close do you see the outline of the furniture.

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Ikea ads color to a grey Belgium.

Ikea wanted to add some color to grey Belgium. So they made these super bright ads to introduce their new spring collection. fun stuff.

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"Coke Zero" Just add Zero (2014) 2:00 (Belgium)

"Coke Zero" Just add Zero (2014) 2:00 (Belgium)

What do pétanque (bocci ball), fishing and knitting have in common? Zero. This reminds me of the way they described Seinfled when it first came out: it's a show about nothing.

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Sochi 2014 "Belgian mountains" (2013 :55 (Belgium)

Atmospheric ad showcases Belgian snowboarders, on flat land. "In Belgium we don't need mountains to win a medal." Nice way to showcase sports and get us pumped for the upcoming Olympics.

The song, by the way, is by Jacques Brel, and you couldn't find a more apt piece of music for it.

Translated, the lyrics are:

"With cathedrals as the only mountains
And black bell towers like pathways to heaven
Where stone devils pull down the clouds
With the passage of time as the only journey
And the wet roads as the only good night.
With the wind from the west, listen to it wish

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Vallformosa cava "Fuck Me Rich" (2013) 1:30 (Belgium)

Belgians drink more cava (Spanish sparkling wine) than anywhere else in the world.

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Plan Belgium "14 year old pregnant teen" 2:30 (Belgium)

Excuse the link bit title, but there was no other way to describe this spot.
In Belgium, teenagers don't end up getting pregnant and dropping out of school. It's quite rare. The reality for developing countries is quite different, however.

To make Belgian teens understand reality outside their country, Plan Belgium brought the issue to their schools via a pregnant teen.

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Renault "The ultime speed date" (2014) 1:50 (Belgium)

I guess you could say the guys who get into this Renault are unsuspecting.

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Coca-Cola "Taste Under Hypnosis" (2013) 3:00 (Belgium)

This three minute case study proves that if Coke manipulates us by putting us under with the help of a hypnotist, we'll believe Coke Zero tastes like Coke. Power of suggestion indeed.

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Volkswagen Beetle- the "Slowmercial" - Introduction to Cab - (2013)

1 out of 3 Belgians watch their favorite shows in delayed mode, meaning they fast forward through the commercials.

"DDB and Volkswagen now come up with a creative solution that rethinks the standard tv ad format. To promote the new Volkswagen Beetle Cabrio we developed the so-called 'slowmercial'."

That's really cute guys, so cutting it's like whoah, it's like nobody ever thought of that before. Except Markenfilm in Germany. in the 90s. And those rumored TiVo fast forward ads in the early 2000s in the US. Welcome to the future. Nice ads.

I mock because I love guys, it's really kinda clever.

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