Belgium

 
 

Equal Pay Day - The Undubbed Truth #Glasslion shortlist (2015)

Equal Pay Day - The Undubbed Truth #Glasslion shortlist (2015)

In two ads, one dubbed and one not, aired during one commercial break Mortierbrigade drew attention to Equal Pay Day using every laundry detergent ad stereotype they could think of and then some.

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Eristoff - "Drop that Beat" Game (2015) case study (Belgium)

Eristoff - "Drop that Beat" Game (2015) case study (Belgium)

Do you know that moment when a DJ drops the beat and the crowd goes mad?

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Delivery gets personal with PhoneAddress™

Delivery gets personal with PhoneAddress™

PhoneAddress™ (which most certainly has a ™ at the end, although I feel rather stupid writing it like that), is an app which lets you use your smartphone to provide a delivery address.

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Seth and Riley's Garage "How not to" (2015) 2:25 (Belgium)

Seth and Riley's Garage "How not to" (2015) 2:25 (Belgium)

Seth and Riley's Garage is a tasty low-alcohol beverage kind of like Mike's Hard Lemonade. Since "How to" videos are all the rage. Duval Guillaume created a "How not to," video.

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Samsung "Recharge yourself" (2015) 1:15 (Belgium)

Samsung "Recharge yourself" (2015) 1:15 (Belgium)

Fun idea for the new Samsung Galaxy S6. Because you can charge it wirelessly, there must be a use for all those old wire chargers. Yes there is. Leo Burnett Brussels turned them into places where you could recharge yourself.

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JC Decaux "Personal Billboards" (2015) 2:00 (Belgium)

JC Decaux "Personal Billboards" (2015) 2:00 (Belgium)

JC Decaux is the largest outdoor advertising corporation in the world. Despite the effectiveness of billbaords, some clients to believe they work. So to get them on board, and to get them signing up for Decaux's sale presentation, BBDO Belgium pulled a cheeky stunt.

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Febelfin- Children’s truth about banking (2015) :90 (Belgium)

Febelfin- Children’s truth about banking  (2015) :90 (Belgium)

What do children want to be when they grow up? Everything! Police men, professors, ballerina dancers, bakers, and radiologists. Anything! They'll be a brown couch if they can. What do they not want to be?

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Opel "The rebirth of an old car" (2015) 3:15 (Belgium)

Opel "The rebirth of an old car" (2015) 3:15 (Belgium)

Saying good bye to your old car is hard. Thankfully Opel believes in reincarnation and melts down a friend's old faithful on four wheels, turning it into a new Opel Kadett. So the car will live on.

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Reporters without borders "#Freedomoftweet" (2014) 2:00 (Belgium)

Reporters without borders "#Freedomoftweet" (2014) 2:00 (Belgium)

This may come as a huge shock, but North Korea, China and Iran have restrictions on free speech. Thing is, even in such totalitarian states birds are free to tweet. Support Reporters Without Borders in their battle for freedom of information. Let birds sing your tweets.

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Mercedes E-Class Estate "Transportable banner' (2014) :40 (Belgium)

Mercedes E-Class Estate "Transportable banner' (2014) :40 (Belgium)

BBDO Belgium used some slight-of-hand to promote the roominess of the Mercedes E-Class Estate in a not so roomy place: banner ads.
Simple but fun execution.

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