Belgium

 
 

Volvo detection system works before you do.

Volvo's detection system can sense potential hazards before you do, saving the lives of cyclists, children, and other drivers alike.
Love the execution here.

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Bosch silent vacuum cleaner.

The Bosch vacuum cleaner is super silent. hence the word play on the name in the headline. Boschhhh. This ad comes from BBDO Belgium.

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Smith & Riley's Garage "Fly" (2014) :45 (Belgium)

Smith & Riley's Garage "Fly" (2014)  :45 (Belgium)

Kind of genius. Kind of. Also kind of silly. Fun stuff.

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Smith & Riley's Garage "Travel" (2014) :45 (Belgium)

Smith & Riley's Garage "Travel" (2014)  :45 (Belgium)

What's the definition of "kind of genius...kind of?" Building a time machine with no back button.

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Smith & Riley's Garage "Slow Motion" (2014) :50 (Belgium)

Smith & Riley's Garage "Slow Motion" (2014)  :50 (Belgium)

Goofy fun from Smith and Riley's Garage. They sound like a Mikes Hard Lemonade competitor. Very funny, very silly stuff. Love the tagline.
Kind of genius. Kind of.

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Bclassic " Classical Comeback" (2014) 2:53 (Belgium)

Bclassic " Classical Comeback" (2014) 2:53 (Belgium)

Classical music is making a comeback.

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Ikea "Choose color" (2014) :50 (Belgium)

Ikea "Choose color" (2014) :50 (Belgium)

Ikea introduces color to a very grey Belgium for its new spring collection. from far away the ads look like monochromatic color. Only up close do you see the outline of the furniture.

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Ikea ads color to a grey Belgium.

Ikea wanted to add some color to grey Belgium. So they made these super bright ads to introduce their new spring collection. fun stuff.

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"Coke Zero" Just add Zero (2014) 2:00 (Belgium)

"Coke Zero" Just add Zero (2014) 2:00 (Belgium)

What do pétanque (bocci ball), fishing and knitting have in common? Zero. This reminds me of the way they described Seinfled when it first came out: it's a show about nothing.

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Sochi 2014 "Belgian mountains" (2013 :55 (Belgium)

Atmospheric ad showcases Belgian snowboarders, on flat land. "In Belgium we don't need mountains to win a medal." Nice way to showcase sports and get us pumped for the upcoming Olympics.

The song, by the way, is by Jacques Brel, and you couldn't find a more apt piece of music for it.

Translated, the lyrics are:

"With cathedrals as the only mountains
And black bell towers like pathways to heaven
Where stone devils pull down the clouds
With the passage of time as the only journey
And the wet roads as the only good night.
With the wind from the west, listen to it wish

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