Brazil

 
 

NIVEA Suncream - Solar Ad Charger - (2013) (Brazil)

NIVEA Suncream - Solar Ad Charger - (2013) (Brazil)

Giovanni+Draftfcb are brilliant, and I do hope they bring these ads to Cannes and hand them out. For Nivea, they made a solar-power ad, so once you use your Nivea suncream, and the Nivea solar charging ad for your phone, you have no reason at all to go inside again. Smart!

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DKT do Brasil - Sex QR code / Condom posters - Brazil

Soooo, people are spending too much time playing with their gadgets instead of each other (Really? This is a problem in Brazil?).. So DKT do Brasil responded by making QR codes sell condoms. File under posters sent straight to the award shows reject bins, though I will admit the bait&switch with the 8-bit QR code sex-scene is rather funny.

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UOL 89FM creates Rock Snooze app

Brazilian radio station UOL 89FM has been sleeping for six years. But now they're back. And with the help of death metal band Sepultura's leader Andreas Kisser they want you to wake the eff up. And they have just the app to make you do it.

Rock Snooze is simple: your alarm goes off, and you hear Andreas laying down a bone crunching riff. If you dare hit the snooze button, next time the alarm goes off, Andreas makes it louder. And so on.

So far, it's working well. Not to mention the fact people are tuning back in to UOL 89FM. Which is awesome. I can think of no better way to wake up than with Kisser's guitar shredding my eyes open every morning.

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Nissan Sentra - Delft blue People -Brazil print ad

Lew'Lara\TBWA explains: "The campaign was created for the launch of the new Nissan Sentra with 6 airbags. To reinforce the car's high level of safety, we created ads that show, in a playful way, how fragile people are." Yes, as fragile as Delft Blue /Delftware pottery. Or as fragile as our willing suspension of disbelief regarding massive photoshop jobs.

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Red Cross - Donate Example Action for Clube25 #donateexample - (2013)

Red Cross - Donate Example Action for Clube25 #donateexample - (2013)

Red Cross has a problem with blood donors being irregular. Take recent events in Boston as an example, lots of people donated blood to help, which menas banks there are full up (yeay!) but blood is like milk, it doesn't keep forever so if you're of the donating sort you should try to schedule your donations a few times a year to help keep levels up.

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LEICA - M-MONOCHROM "Soul" - (2013) 1:42 Brazil

LEICA - M-MONOCHROM "Soul" - (2013) 1:42 Brazil

Vellas (née Felipe Vellasco) began as an art director and now directed this soul of a brand story about the Leica camera.

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Limppano Pórus Bath Sponge - Dirty mind / sex / greed - (2012) Brazil

No matter how much you wash, you can't get rid of a dirty mind. This indisputable truth depicted by overly detailed illustration, one head full of greed and another full of sex, both looking at the bath sponge that can not save them. But it'll get your body properly lathered and clean, as bath sponges should. Giovanni+DraftFCB Brazil did this.

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Ultra Grip Tyres - Teddy Bear / Game - print ads, Brazil

If the Michelin tyre man had children, they'd probably look like this. I have no idea what it's supposed to mean though... That holding on to the road is child's play? oooooooooh, that's it.

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Dental Implants - Smile - It's only cute when you're young

A gap in your teeth is cute ... At the right age.

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Audi A1 - When driving's more fun than getting there - print, Brazil

At first I thought it was a carrot dangling in front of the, but it's the "B" from various map-apps, meaning you'll never reach your destination and that's okay as driving is fun. Vrooom vroom!

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