Canada

 
 

Fotolia - The Bold type only leading european stock campaign

I love the sarcasm here. I love that the long-running sentences manages to pack in both American and European stereotypes with tongue firmly planted in cheek, while name-dropping drool-worthy designer items carefully painting a picture in your mind that corresponds to what's described. I love that the response to a photo-agency brief is a campaign without photos.

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Wurst - Valentines Day ad

Happy Valentines Day from Wurst! Yes, the sausage goes in the open bun. Do you need more instructions? You can add condiments of your choosing.

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Lost In Motion

Opening on a lone male figure, Ben Shirinian’s two-minute film pulls its viewer into the world of dancer Guillaume Côté as he loses himself to his movement in an undefined, mysterious space. Combining live action with subtle visual effects, Lost in Motion encapsulates the precision and technique of the dance to beautiful effect, exposing the strength and athleticism behind it.

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Mars Mission - Grand Manan Mini documentary - (2012) 5:38

See also The commercial

Little-known New Brunswick island Grand Manan has become the star of a heart-warming new campaign for the MARS® brand aimed at bringing together local residents. A fishing community one and a half hour’s sail from the mainland, last year the island got what every small Canadian town dreams of – its own ice hockey rink. And this winter the makers of MARS® partnered with Hockey Canada to lend a helping hand by adding in a heated mezzanine, keeping out the cold for spectators cheering on their players who could now have the chance to become the future Sidney Crosbys of the game.

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Mars Bar - Grand Manan / Heated viewing area - (2012) :30

Little-known New Brunswick island Grand Manan has become the star of a heart-warming new campaign for the MARS® brand aimed at bringing together local residents. A fishing community one and a half hour’s sail from the mainland, last year the island got what every small Canadian town dreams of – its own ice hockey rink. And this winter the makers of MARS® partnered with Hockey Canada to lend a helping hand by adding in a heated mezzanine, keeping out the cold for spectators cheering on their players who could now have the chance to become the future Sidney Crosbys of the game.

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Budweiser - Flash fans / Hockey game - (2012) 2:00 (Canada)

Budweiser told two Port Credit, Ontario teams that they were shooting a documentary about rec league hockey.

They fibbed.

This ad airs during the Super Bowl in Canada.

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Canadian Paralympic Committee - Running (Unstoppable) - (2012)

A backwards journey through the hardships that this man had to conquer before conquering the race itself. He is unstoppable.

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Catvertising - John St - Self-promo (2011)

"We're seeing a shift in consumer habits. Everything is moving toward cat videos"

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Wiser's - Purse - (2011) :30 (Canada)

Here's what baffles me about the women-give-their-man-their-purse-scenario so often seen in ads. I've never seen this.

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PSA: Rethink breast Cancer - Your Man Reminder (2011) 2:28 (Canada)

In this PSA promoting TLC (which stands for Touch, Look, Check not titty ..), for women to check themselves for signs of breast cancer the usual dry Doctor and/or women demonstrating the how-to have been replaced by hot shirtless men. There's an app called "your man reminder" featuring a cute shirtless guy of your choice that can help remind you to keep checking those tatas. I was going to go on a rant about eye-candy in ads being equally obnoxious whether they be men or women, but then the boys including the Doctor starting dancing at the end and I broke down in a giggle attack. I'm sorry hun, did you say something? I swear I was listening.

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