Canada

 
 

ASSS - Heart in distress / Sound billboard - Canada.

Here's a clever way to teach people what a heart in distress actually sounds like - allow them to plug their headphones in and listen while they wait for the bus. The idea is to transform their headphones into stethoscopes and voila, the city is full of hobby-doctors.

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The worlds asvertising review
 

Portfolio night 10 - getting people into the ad world since 2003

Portfolio night is here again, and the budding little ad-men embryos will use all of their creative skills to get in the biz. Striking visual, instead of a sperm heading toward the egg it's a pin aiming to poke the condom. Which will result in a very sloppily broken condom much like a pin meeting a balloon does. So wait, the new generation of adkids are going to destroy advertising? That makes sense. Get me some of those for my agency plzkthxbai.

Yes, the portfolio night tour is on again and if you want some experienced eyes on your work kids, look up your city and get ready to rumble. MAY 23, 2012 is the date to remember, and you can attend in Stockholm, Dublin, Shanghai, Athens, Beijing, Budapest... etc and so on.

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Head2Head Shop - rebranded businesscards also serve as roach filters

There are head shops in every neighbourhood in every city across the world. Toronto-based Head2Head wanted to produce a value-added product for their clients that wouldn’t cost them an arm and a leg.

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Star Wars Identities Exhibit posters from BleuBlancRouge

The Star Wars Identities Exhibit will travel from Montreal to Edmonton Canada, and open in Montreal on April 19th.

You can learn more at http://www.starwarsidentities.com/

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Panorama Hair Transit Ad

A mirrored ceiling ad for rapid transit trains to give follicly challenged commuters a panoramic view of their comb overs. The average Canadian takes 26 minutes to commute to work so that's plenty of time to look overhead and consider a receding hairline.

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Fotolia - The Bold type only leading european stock campaign

I love the sarcasm here. I love that the long-running sentences manages to pack in both American and European stereotypes with tongue firmly planted in cheek, while name-dropping drool-worthy designer items carefully painting a picture in your mind that corresponds to what's described. I love that the response to a photo-agency brief is a campaign without photos.

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Wurst - Valentines Day ad

Happy Valentines Day from Wurst! Yes, the sausage goes in the open bun. Do you need more instructions? You can add condiments of your choosing.

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Catvertising - John St - Self-promo (2011)

Catvertising - John St - Self-promo (2011)

"We're seeing a shift in consumer habits. Everything is moving toward cat videos"

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Speeders Beware – You Are on a Digital Billboard

From the people who brought you last year's innovative 3D illusion "Pavement Patty", Preventable, along with their AOR Wasserman + Partners and The Media Merchants, has launched another unique preventable injury initiative in time for back to school. As parents and students gear up for back to school, Preventable, together with the BCAA Road Safety Foundation, the City of Surrey and City of Burnaby, is setting up a mobile digital billboard at select schools that will photograph speeding cars and post their photos on the billboard with the message "Before you rush through here, have a word with yourself."

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Smartset - "for all the living you do in between"

Canadian women's retailer, SMARTSET has just launched a multi-media campaign to reposition their brand to fashion-conscious young women.
Throughout 2011/2012, customers will see a fresher and more stylish SMARTSET positioned as the everyday girls' boutique. SMARTSET partnered with top Canadian creative, strategic and retail talents BOS Advertising, CHEMISTRY Branding, LODA Retail Design and VISION CRITICAL Research, who collectively developed SMARTSET's new positioning, store design and communication.

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