Egypt

 
 

Vodafone case study credits the January 25 Egyptian revolution to... a Vodafone ad.

There's been much chatter about this Vodafone case study, which looks at an ad campaign created by advertising agency JWT for telecom giant Vodafone Egypt prior to the revolution. The study implies that the revolution happened.. due to this ad. With a straight face. While the case study is the usual chest-thumping we see so often in advertising, and the campaign has won a MENA Cristal Award just the other day, the tagline "the power between your hands" was uncomfortably ironic for those who recall that Vodafone shut off the network services back when they were really needed.

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Panda Feta - Panda in Office - (2010)

Never Say No to Panda Cheese!

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Panda Feta - Panda in Hospital (Egypt)

Watch out for that freaky Panda.

Never Say No to Panda Cheese!

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Egypt - Come to Egypt / The sun treasure - (2009) :45 (Egypt)

Nothing compares to Egypt.

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