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France

 
 

Reporters Sans Frontières "Container" (2014) :30 (France)

Reporters Sans Frontières "Container" (2014) :30 (France)

This is a container in the middle of the desert. At night it gets very cold. During the day, it gets impossibly hot. Yet, this container doesn't contain goods. It contains a journalist who has been imprisoned there for the past twelve years.

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Dig further than the news with Slate

There more to the news than just news. There's also ethics in gaming journalism. I kid! This isn't about gamer gate, silly, it's about Slate.com. While I love the infographic art direction, this campaign could be for any online news site. It looks good, but doesn't give me a reason to visit Salon over Slate. Both of them suck anyway.

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Philharmonie de Paris "Ouverture" (2014) :30 (France)

Philharmonie de Paris "Ouverture" (2014) :30 (France)

Nice and simple campaign for the Paris Philpharmonic. The campaign, called "Ouverture" plays off a double entendre.

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Eau Jeune - Double Je - (2014) :30 (France)

Eau Jeune - Double Je - (2014) :30 (France)

Our rainbow haired heroine, California model Chloe Norgaard, is a fun loving rule breaker, much like "the Charlie girl" was, except she's now updated to include cheeky vandalism, and cop-teasing with colored smoke-bombs and unwanted kisses.

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McDonald's wakes up early for the late ones

McDonald's France wants you to know that they are open for breakfast and are there for you-- especially those of you who have trouble waking up in the morning.

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Novotel is so much better.

Novotel gives the weary traveler, tourist or businessman alternatives to those other hotels that are...less than inviting. These are quite fun.

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Lacoste wants you to Spot The Croc on Snapchat

Lacoste wants you to Spot The Croc on Snapchat

Lacoste wants you to Spot The Croc on Snapchat for a chance to win 20% off some Lacoste gear. They're sending out on Snapchat video every two weeks and ten people will win.

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Audi TT - You dare or You don't / Bomb robot - (2014) :45 (France)

Audi TT - You dare or You don't / Bomb robot - (2014) :45 (France)

This campaign created Fred & Farid Paris agency, plays with the codes of big Hollywood films. The police are surrounding the area, there's something inside, a bomb robot is sent to check it out....

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Parrot Zik - Conchita Wurst our Muse - (2014) :60 (France)

Parrot Zik - Conchita Wurst our Muse - (2014) :60 (France)

Eurovision song contest winner Conchita Wurst is the official muse of the Parrot Zik 2.0, the headphones designed by Philippe Starck.

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NETFLIX - GIF Campaign (20140 1:25 (France)

NETFLIX - GIF Campaign  (20140 1:25 (France)

For Netflix's French launch, Ogilvy Paris created a reactive outdoor campaign featuring GIFs that would react to news. They used the gifs to promote both Netflix Original series as well as the stuff most of us want to watch. Fun!

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