France
Betclic Poker - Fight / Combat - (2010) :30
If ONLY online poker was more like underground mexican wrestling in crowded basements hiding away from the fuzz, with added kickass midget teams, and less like a bunch of dweebs sitting around by their lonesome computers at all hours trying to win back their rent money. Nevermind trying to make it glamourous as so many online poker sites try to do, Betclic has got one thing right, online poker is deadly serious, has silly beards, and smells of panicked sweat.
TBWA\G1 & TBWA\PARIS launch new Nissan Qashqai Campaign: “Artistic Paintball”
TBWA get down and dirty with paint for Nissan, this print campaign is shot by photographer Vincent Dixon staging the car avoiding paintballs on the city streets. The online part of the campaign lets the audience to follow QASHQAI’s journey to Urbanproof on www.nissanurbanproof.com - and finally the commercial which was shot over a period of six days in Bangkok shows the car dodging paintbullets left and right. THere's a 90 second "making of" film here for you geeks who want the behind the scenes action. read more »
Nissan Qashqai - The making of Artistic Paintball - (2010) :90
Sure looks like this shoot was a lot of fun, doesn't it? Bags of paint exploding everywhere, even the cameras got some on them. Fun!
Alasdhair McGregor, European Creative Director, TBWA\G1, commented: “How do you build on and even do better than the original Qashqai Skateboard commercial? For a car that is tougher and better looking than the original model, we decided to move Urbanproof to the next level.
Nissan Qashqai - Artistic Paintball - (2010) :60
TBWA is launching the fourth episode of the Nissan ‘Urbanproof’ saga, supporting the reveal of the new Nissan QASHQAI - ten bucks say they looked at Jonathan Glazers Sony "Paint" for pointers in how to make paint go "splat" in cool looking ways. The Nissan QASHQAI outdrives the evil buildings that keep shooting giant paintballs at it, with a roof-top stunt jump to boot.
The groundbreaking TVC filmed in Bangkok in December 2009 and created by TBWA\G1 and TBWA\Paris. Previous creatives have seen the QASHQAI treating the city as its playground with trademark back- flips and stunts. In this new episode, our hero no longer copes with the city but actively reshapes its favourite “battlefield”, now mastering its own “Urbanproof” discipline. The shoot took over six days to capture, involving a 230 people crew, with 80% shot in ‘real time’.
MassiveGood - Masterpieces - (2010) :60
Spike Lee shot it, Samuel L. Jackson, Susan Sarandon, Mary J. Blige, Paul AUster, Dr, Brian Green star in it and President Bill Clinton speaks for MassiveGood.
The film “MASTERPIECES” created by the independent agency FRED & FARID PARIS, working with TBWA\ Paris for the launch of MASSIVEGOOD, is an illustration of how several simple acts add up resulting in a great change.
The film shot by Spike Lee over 2 days on location in NYC stars an unbelievable collection of talents who were reunited for this worldwide initiative : Spike Lee, Samuel L. Jackson, Susan Sarandon, Mary J. Blige, Paul Auster, Dr. Brian Greene and the extraordinary participation of President Bill Clinton for the voice-over.
Making Of the MassiveGood Spike Lee commercial
The "making of" video where each person involved in the film gets to talk about the MassiveGood project is almost a better seller of the MassiveGood idea than the ad itself. Dr Brian Green is genuinly impressed with the idea of MassiveGood and true enthusiasm is contagious.
United Bicuits BN - 16 biscuits - (2010) :30
Spend less money on war, more on sports centers!
See also, Whole grains, Crunchy and zero hydrogenated fats
The Cassette - Projection - (2010) 1:47 (France)
This launching of a new shoe store is almost like a music video straight from the eighties (but in an updated way). Agency 1789 created this launching spot for "The Cassette", and online shoe store with a little help of a shoe, some projection of old aerobics videos and a retro tune. Directed by Jo Dubruque, the spot invites people to, as line says at the end "make the eighties yours".
Orangina Blood Orange - Bloody - (2009) :50 (France)
Orangina is back, and this time ad agency Fred & Farid Paris are appealing to... I don't know but I bet furries with a masochistic bend might like it. ;) In the ad a guy is forced to strip, by a bikiniclad panther-vixen with a whip. He doesn't stop at his skivvies either. *cracks the whip* Take it all off! Orangina Sanguine was never this bloody before. Perhaps a bit too bloody?
Ademe - Control Rubbish Monster - (2009) :31 (France)
Brett Foraker has directed the latest campaign for the French Environmental Agency, Ademe, featuring an individual’s ‘rubbish’ monster that follows them around as they go about their daily routine. The 3 x 30 second commercials; ‘Supermarket,’ ‘Compost’ and ‘Office’ were produced by Julie Mathiot at DDB Paris and Jerome Denis at Wanda Productions. MPC was involved from the outset; completing concept artwork, early look development and ultimately designing the final CG rubbish monsters. read more »









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