Germany

 
 

Hornbach - Blixa Bargeld Liest Hornbach - Tipp

Hornbach - Blixa Bargeld Liest Hornbach - Tipp

Blixa reads the Hornbach catalogue, here's a good tip.

This work is worse than a waste of time. It's damaging to both the client and us
This work is a waste of time. People will activly avoid it. You have wasted both
Both the idea and the execution are ordinary. The customer will tune out before
This is soundly executed but bland. People have seen it before and will get to t
The idea is told in an interesting way or is well executed. People will give you
This work will get noticed. People will feel rewarded having spent time with it.
This is innovative work and the best example of this category in this network. I
This is the best work in this category in the world. It leads the market and peo
This competes with the best ideas in the world. People are talking about it in t
This sets a new standard in the world of communications. It is an enterily new i
Diesel campaign 2001
 

J Walter Thompson booklet promoting their "switch" to JWT

If you thought it was a bit odd last week when J walter Thompson announced it was being "globally rebranded" to JWT, as most people call it "JWT" anyway, you haven't seen nothing yet.
To remind everyone what their "new" name is JWT London created a huge promo book with the strange title "Hold My Skateboard While I Kiss Your Girlfriend". The interesting stuff is at the end of the book where Jean-Pierre Khazen, the photographer who likes masks and did the did the strange "save yourself" Diesel ad campaign of 2001, has a bunch of photographs coupled with a rating system for exactly how bad - or great - your idea is.

Commercials: 
 

Tanning taxis promote Nivea self-tanning in germany

Via TBWA blog Portugal we find this brilliant piece of visual interrupt going on down in Germany.

Commercials: 
 

Audi A6 Sedan - Dustin Hoffman/The Graduate (2004) 0:30 (Germany)

Audi A6 Sedan - Dustin Hoffman/The Graduate (2004) 0:30 (Germany)

The Dustin Hoffman Graduate remake that we reported about earlier is here!

 

Belomondo - Her Footsteps - (1999) 0:20 (Germany)

Belomondo - Her Footsteps - (1999) 0:20 (Germany)

They crawl at her feet, as she walks down the field.....

 

MarkenFilm - Fast Forward - (1996) 0:45 (Germany)

MarkenFilm - Fast Forward - (1996) 0:45 (Germany)

This ad appeared exclusively on a SHOTS reel back in 1996 and nodded to all the creatives who spent countless horurs fast forwarding through the sponsors ads on the the reels to get to the "good stuff" which may have included the shots girls, if you were the type to fancy th

 

Mortal Kombat 1 Commercial - (1992) :30 (Germany)

 Mortal Kombat 1 Commercial - (1992) :30 (Germany)

The only difference between this and the US version are the text supers, with schlag dich durch... flashing by in this German version. Shot in what looks like downtown New York, young crowds of people gather around when someone yells "Mortal Kombat".

 

Afri Cola - Buschbaby - (1972) - 0:30 (Germany)

Afri Cola - Buschbaby - (1972) - 0:30 (Germany)

Charles Wilp directed the film actress and singer Marsha Hunt, well known for her bold 60s afro.

 

Afri Cola - Alpha waves - (1971) - 0:30 (Germany)

Afri Cola - Alpha waves - (1971) - 0:30 (Germany)

Hypnotic afri-cola.

Directed by Charles Wilp, and shot through a frozen glass window, as the ice melts.

 

Afri Cola - Nuns - (1968) - 0:30 (Germany)

Afri Cola - Nuns - (1968) - 0:30 (Germany)

This ad managed to stir up quite a lot of controversy after its first airing, even the Cardinal was upset that nuns were depicted in the ad.
The models and nuns were shot through a sheet of ice to get the melty effect.

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