India

 
 

H.O.P.E: - Care for the Girl child - print, India

IBD India, Mumbai addresses the issue of girl children not being cared for in the same extent as male children in India, despite the countless possibilities their life can be.

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Sting - "Tough Stuff" - print, India

This fragmented fashion shot for Sting Denim comes from ad agency 1pointsize, Chennai.

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Beluga Bar - Rich / Save Water / Success- print campaign, India

IBD Hakuhudo Percept bring us this four poster execution for the Beluga Bar in India. Yum. Now I want caviar.

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MTV - Drunk Valet - (2008) - (India)

MTV - Drunk Valet - (2008) - (India)
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Classic Fitness Centre - Belt - Print, Bangalore, India

Classic fitness center demonstrating the value of fitness. Yup. At least it isn't obvious.

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Vimochan Development Society - Help Her! - ambient, India

Headline: HELP HER! Remove the rope.

Body copy: Each day, some twenty Indian women are tortured, stabbed, hung or burned.
That's over 7000 dowry deaths per year!
You can help, by speaking out against abuse when you encounter it.
Because the abused have no voice.

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Olay - Eclipse - print, India

Saatchi & Saatchi Mumbai sees the Ponds - "White beauty sun protection" Shade Posters and raises them an Oil of Olay sun-blocking Eclipse.

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Tide - Lipstick on your collar / Ketchup / Ice Cream - print, India

To demonstrate the stain removing abilities of Tide, Leo Burnett Mumbai created an interactive bunch of double page spreads. The pages are stuck together - just like in that rather naughty set of sticky double page spreads for Hombre magazine and the POWA (People Opposing Women Abuse) rape ads from Lowe Bull in 2003.
But from there on, these ads work different, instead of ripping the paper, they leave a stain on the opposing page, from the lipstick, ice-cream and ketchup. It's done in a rubber cement type glue that the reader can easily scrape off with their nails - and there you go, they just demonstrated how Tide works. It's a box full of genetically engineered rabid nails that scrapes stain off your clothes you know, what did you think those little white flakes were?
update: read comment, I got a little too exited here.

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Anando Milk - Building - Billboard, India

From McCann Erickson India, Mumbai. The milk gives you strong bones. How strong?

Strong enough to photoshop.

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Aadhar - HOW TO CARRY ON THE FAMILY NAME - print, India

In India, every year 1.1 million unborn baby girls die before they are born.
Contract Advertising in Mumbai aim to raise awareness of female foeticide with this detailed ad.

 

 

I have yet to be able to read the body copy all the way through.

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