Being behind in market share due to fragmented communication, STC Broadband desperately needed a brand upgrade.
This ad from Memac Ogilvy taps into a universal truth about our mothers, they remember every awkward, embarrassing, funny thing that happened, ever, especially about their kids, their hus
Using red inked thumbs and social media, they spread the word and show their numbers so Kafa makes the national parliament of Lebanon understand that they need to vote to create the anti domestic
At the beginning of last month, dabitch alerted us to a campaign created by Leo Burnett for Audi Bank in Lebanon designed to run in the middle of the war and suggested it was the beginning of a trend. Looks like she was right.
Yet another ad, also created by Leo Burnett (H&C Leo Burnett, the agency's Beirut affiliate), was created for similar reasons for Johnny Walker. Using the global campaign idea of "Keep on Walking", this billboard and print ads were run to improve morale.