Nike Women's global #betterforit campaign has launched in Russia. In it we hear the inner thoughts of women trying to psyche themselves out of continuing their sport. Playing off the stereotypical things women would do instead, i.e.
As part of Nike Woman's global #betterforit campaign, this ad was created for the Russian market. In it, we hear the inner thoughts of the women whose snide remarks are telling them to give up. But they never do.
Football is all about emotions, and so Wieden+Kennedy Amsterdam have made a white and dark chocolate bar from Lionel Messi’s tears of joy and tears of despair. It is the bitter-sweet taste of football.
Leave it to coke to make a sugary ad featuring smiling babies. The credit for the song (or blame, depending on your mood) goes to writer Jesse Ridder and performed by Huib Koch, both of Ogilvy Amsterdam.