New Zealand

 
 

Express couriers - Self Destruct - exploding billboard, New Zealand

This billboard was fitted with a digital clock that counted down, and at zero hour it blew up with lots of fanfare.

Commercials: 
Country: 
Ad type: 
 

Cyclo Car Polisher - Bright - print, New Zealand.

How shiny and bright do you want your car to be? Yeah, that bright, right? From Saatchi & Saatchi New Zealand.

Commercials: 
Country: 
Ad type: 
 

Sanyo Xacti CG9 digital camcorder - Matchstick Tripod, Staple script, Green Screen, print New Zealand

Just how tiny is the Sanyo Xacti CG9 digital camcorder? Weee teeny tiny, as demonstrated by the matchstick tripod above. Saatchi & Saatchi New Zealand did the campaign.

Commercials: 
Country: 
Ad type: 
 

Rodney District Council Road Safety - Dreams - New Zealand

Agency: Saatchi & Saatchi New Zealand enlisted the skills of Terence Tsang (Illustrator), Dede Putra (Illustrator), Max Thompson (Illustrator), Nick Smith (Designer) and Dan Liao (Designer) to bring us this dreamy campaign - "cyclist", "car" and "truck"

Commercials: 
Country: 
Ad type: 
 

TV2 Movie Promotion / Kill Bill - Blood splatter billboard - New Zealand

Saatchi & Saatchi New Zealand went all out and drenched the streets (and some shiny white cars) in blood when promoting Kill Bill, one of the bloodiest things caught on films since Sam Peckinpah's "Salad Days" (Monty Python).

Commercials: 
Country: 
Ad type: 
 

Sanyo & Saatchi put one million words on a billboard

When Saatchi & Saatchi New Zealand got the Sanyo Xacti CA65 Underwater Camera brief they decided against using any visual and instead made a billboard that will surely get into the guinness book of records - they produced a text-only poster containing one million words.

The world first, 63m poster showed how much more there is to film with the underwater camera compared with the little you could capture with a regular one. Amongst other things, the poster included the world's most comprehensive marine species list, histories of major tsunami and shipwrecks, and Moby Dick and 20 000 Leagues Under The Sea in their entirety.
Commercials: 
Country: 
Ad type: 
 

The Secret Diary of a Call Girl, outdoor billboards with skirt

More from New Zealand. DRAFTFCB in Auckland has also done outdoor posters for the Secret Diary of a Call Girl to go with their print campaign

and when the wind comes... (outside wind! Not hers! Hehe.)

And yes I know that the whole flying skirt on a billboard thing has been done before so this should be in Badland as well, I just can't find the other poster right now and need to put up more new work before our submission inbox explodes, ( it was for some stocking brand as I recall), if you have said ad post it in the comments. :)

Commercials: 
Country: 
Ad type: 
 

Secret Diary of a Call Girl knows that sex sells, but is discreet

Over at DRAFTFCB Auckland, New Zealand they probably jumped for joy when they got the "Secret Diary.." brief, as we all know that sex sells and now they could do really sexy stuff. But like really classy callgirls they go all discreet and the ads looks more like fashion spreads than anything, until you inspect them just a little closer that is. Click the images for large versions.

Commercials: 
Country: 
Ad type: 
 

Mercedes Benz wants to stop traffic - long copy billboard.

Not sure what to make of this exactly, does Mercedes Benz want to kill their customers by whiplash, or are traffic jams so common where this billboard exists that there is simply nothing else to do but ponder their copy? Either way Colenso BBDO, Auckland decided to get all philosophical on a billboard in New Zealand when launching their new Mercedes-Benz campaign. Fascinating. ;)

Commercials: 
Country: 
Ad type: 
 

Amnesty International - Freedom Pen - insert.

During freedom week these Amnesty International pens ran as inserts in magazines. Once you removed the pen it revealed a message "use your freedom to free others". The pen was a specially made floaty pen - normally used to strip babes of their bikinis, you know the kind - and as you wrote the bars around the prisoner would slide away. Thus the action of your writing frees him.
Created by Publicis Mojo, Auckland, New Zealand

Commercials: 
Country: 
Ad type: 

Pages

Top