Spain

 
 
 

Toyota Prius - Tree Billboard - outdoor, Spain

Toyota Prius respects the environment, proven here in billboard from Tiempo BBDO Spain that lets the tree behind it get some more space.

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África Directo Malaria Awareness - Hitler / Stalin - print Spain (2008)

Well, how do we explain that mosquitos are responsible for mass-killings, as they spread malaria? I know, lets dust off Hitler again, and for extra oompf, lets do another portrait in mosqitos, this time one of Stalin. And the tagline? "Nothing and no one takes as many lives as Malaria". Done.

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TCM supports the writers strike - Print (Spain)

Vitruvio Leo Burnett Madrid and TCM/Turner Classic Movies show 'support' (major air quotes going on here) for the Current writers strike. Click the image for full ad which just has a lot of crumpled white space really.

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FAADA - Mujer fin Copia (2007) Print (Spain)

FAADA, the Foundation for adoption, sponsorship and defense of the Animals, turned to Contrapunto in Barcelona to build, once again, on a very appellant topic: The use of fur. More than 20 million baby animals are slaughtered for the manufacture of luxury goods. Contrapunto thought, "Maybe we should put ourselves in their shoes", and created the ad inside.

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FAADA/Save The Children - Clare/Lucy (2007) Print (Spain)

Contrapunto in Barcelona sent us their latest work for FAADA. Here's what they had to say about the ads:

All of childhood should be like a fairytale. But there are several children that instead of living in a tale, live trapped on a nightmare due to the unfair difficulties present on their lives. Taking that under consideration, famous fairytale were transformed into nightmares showing that harsh reality. This campaign tries to seek volunteers to the cause.

Read more to check out the ads.

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FAADA - Moda (2007) Print (Spain)

The fact which FAADA, the Foundation for the Adoption, Patronage and Defence of Animals, provided Contrapunto with was absolutely decisive: 80% of the people who purchase an animal do it on impulse - people who act on the same impulses as those involved when buying a bag, a pair of earrings or a T-shirt.

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F.A.A.D.A. - Is Not A Toy (2007) Print (Spain)

FAADA (a foundation for the adoption, the sponsorship and defense of animals) works to make people aware of the consequences when they buy an animal very impulsively, without thinking about the responsibilities that come with pet ownership. For that reason, Contrapunto Barcelona created three ads showing a run over Playstation, Mr. Potato Head and a Circuit, representing three animals that were abandoned as used toys.

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Fundacion Ilusiones - Music Therapy (2007) Print (Spain)

Fundación Ilusiones is a organization that makes the dreams of unhealthy children come true. On of the many projects, that Fundación Ilusiones has recently carried through, is to bring music to the children's hospital in Spain. A therapy that helps through music children to overcome terrible illness. A very positive graphic even though approaches a real drama.

The following ads were created by Deny Zatariano and Emma Piquer at Contrapunto BBDO Barcelona.

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Making toilet paper ads sexy

Radar Magazine takes a look at luxury toilet paper branding. There is some rather bizarre advertising for a "luxury" brand called Renova from Spain, which takes a more fashionista and sexual approach than the majority of other toilet paper brands.

Check out some of the Renova ads.

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TVE - Scooter / Dog / Suitcase - (1989) (Spain) Grand Prix Winner

TVE - Scooter / Dog / Suitcase - (1989) (Spain) Grand Prix Winner

They say the dog is man's best friend ... so what happens if you have a TV for a best friend instead? This sentimental ad won the Grand Prix in Cannes in 1989. It was a different game back then.

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