Sweden

 
 

Triss - Hotellet / The Hotel - (2014) :45 (Sweden)

Triss - Hotellet / The Hotel - (2014) :45 (Sweden)

A young man is fascinated by simple electricity, while a woman happily laughs at a toilet that can flush. What's going on?

It's just a new ad to tie in with "Triss" scratch lottery and their old tagline: "Suddenly.. it happens."

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If... - the No song / Skadesången - (2014) :45 (Sweden)

If... - the No song / Skadesången - (2014) :45 (Sweden)

If... insurances have been using Stevie Wonder's "Don't you worry about a thing" as a tune in their advertising campaign for quite some time now, a variant was needed to shake things up.

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Kommunal: Get a raise / Be a man - case study (2014) Sweden

Kommunal: Get a raise / Be a man - case study (2014) Sweden

Kommunal just won a bronze for "best integrated campaign led by PR" in Eurobest, for this idea where Anna Nordström, chairwoman of the largest union in Sweden becomes a man to make a point.

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Kommunal: Woman Becomes a Man to Protest Sweden's Unequal Pay

Kommunal: Woman Becomes a Man to Protest Sweden's Unequal Pay

"A Woman Becomes a Man to Protest Sweden's Unequal Pay". And it's not just any woman, meet Anna Nordström, chairwoman of "Kommunal", Sweden's largest Union.

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LG OLED creates 'world's slimmest' ad.

Scandinavia's Nordic Hi-Fi Magazine and the LG's curved OLED-TV are both the same width: 4 millimeters.
So M&C Saatchi created "The World's Slimmest Ad" by advertising on the spine of Nordic Hi-FI Magazine. Nice media placement.

But World's Slimmest? Puhlease. Mini ran ads in the gutters of magazines like ten years ago, dudes.

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LG - Curved to fit your Heart (print)

It's soon Valentine's Day, and LG has a flexible phone. Yes. Flexible. Don't know if it blends but it'll bend. This ad notes that most flirting starts with texting these days and shows off LG's unique feature in a Valentine's way.

You know you want to check out more about the LG flex.

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LG TV's new curved sensational discovery

LG OLED-TV crazy realism and depth will challenge everything you know about TV. Except for the fundamental question: Why is there never anything good on TV?

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Have a burger whatever time it is.

it's 8:15 in the morning here, and I'm seriously considering it. And I'm not even a McDonald's fan.
Thanks a lot, DDB Stockholm!

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McDonalds, have a burger whatever the weather.

Nice tasty art direction here. Tasty? Geddit? Narf narf narf.

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Swedish travel agency sends President Obama a baffling message

Swedish last minute travel agency Ticket wanted to capitalize on President Obama's recent visit to Stockholm, by suggesting it was more important to discuss Edward Snowden with Russian president Vladimir Putin in Moscow. They also posted the same ads in Moscow, directed towards Putin.

If you don't stop to think about this ad for too long it's clever. But if you do think about it for more than a second though it misses the mark. Here's how:

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