United Arab Emirates

 
 

ENO - Heavy Food Hot Dog / Steak / Hamburger - print, United Arab Emirates

Heavy. Like cement. Get it?

This reminds me to never go to again. It always feels like I've swallowed a brick.

Commercials: 
Ad type: 
 

Human Doll / Help her feel human - print, United Arab Emirates

Art Director Rafael Rizuto from Memac Ogilvy explains:

For the first time in history, the topic of women's abuse is being majorly addressed in the Middle East. The ads were published in Lebanon's biggest women's magazine. And for this region in a very controversial way.
Commercials: 
Ad type: 
 

ADLINE / Combat life's challenges

"Combat Life's Challenges With Your Good Health."

In this case, I assume one of life's challenges includes being a disembodied head stuck in an overly retouched photo of the sea.

Commercials: 
Ad type: 
 

Virgin Megastore (Audio Books) - Give your eyes a rest - print, United Arab Emirates

JWT Dubai says "This campaign for Virgin Megastores, touches upon a core benefit of audio books, which lends itself seamlessly to the creative device as well as the execution style." What they mean is "we had lots of fun drawing big eyeballs on vacation!"

Commercials: 
Ad type: 
 

Etisalat - Cheetah - print, United Arab Emirates

ImpactBBDO Abu Dhabi revert to ye old cheetah in sneakers image to visualize high speed inetrnet.

Commercials: 
Ad type: 
 

Yellow Pages Etisalat - Raft - print, United Arab Emirates

:Impact BBDO Abu Dhabi brings us this simple print ad for the Yellow Pages.

Commercials: 
Ad type: 
 

Marmite Snacks - guzzle/puke bog/mouth drop/catch - print, UK

I'm not sure what the heck possesed them but Marmite has invented marmite snacks, and like everything marmite - you'll either love it hate it.

The creative team at DDB London too this to heart and using simple illustrations that show one thing when viewed from one angle, and quite another thing when viewed from another angle - they capture that love/hate thing perfectly and humorously. Which other brand can you think of can show either a toilet or a wide open mouth depending on which way you look at it?

Commercials: 
Ad type: 
 

Lipton - Lightly scented - print, JWT Dubai United Arab Emirates

How lightly scented? Lightly as in car scent lightly? ... Euh?

Commercials: 
Ad type: 
 

Axe / Lynx - Any excuse to get dirty

Axe shows us once again that women will use any excuse to get dirty in the hopes of being washed by the Axe smelling man in the nearest shower. The nurse-office / broken finger one strikes me as most illogical, or just oddly art directed. Feels more like a teacher with kids crayon-scribbles on her than a patient with too many cast-autographs. But then again, maybe she is a teacher.

Commercials: 
Ad type: 
 

Bertolli - Virgin (2007) Print (United Arab Emirates)

JWT Dubai uses a simple twist to illustrate the purity of Bertolli's Extra Virgin oil. It's so pure, it's white.

Commercials: 
Ad type: 

Pages

Top