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Listerine "25%" (2014) 1:12 (UK)

Listerine "25%" (2014) 1:12 (UK)

What would a world with only 25% be like? Why, it would suck. That's why the 25% job of brushing your teeth isn't enough.

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Samsung "Zombie Switch' (2014) 1:10 (UK)

Samsung "Zombie Switch' (2014) 1:10 (UK)

Just in time for Halloween, Samsung gets in on the joke by pranking people in their Westfield store with the help of some zombie make up. Not really sure what that has to do with Samsung TV's but as long as they're having fun...I guess?

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Dewar's "Life True Profiles" (2014) 2:27 (UK)

Dewar's "Life True Profiles" (2014) 2:27 (UK)

Whisky brand Dewar's dropped this video featuring San Francisco-based artist Zio Ziegler, demonstrating his talent as well as definition of a "Live True" attitude.

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M&C Saatchi Launches "Penny 4 London" with Major Boris London

M&C Saatchi launched the world’s first city-wide contactless payment giving scheme called ‘Penny for London.’ It's a new donation scheme allowing Londoners to donate as little as 1p every time they make a payment. The campaign was launched by the Mayor of London, Boris Johnson. Can't get more convenient than that, ands all for a good cause, too.

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Samaritans - Radar / #Samaritansradar - (2014) 2:15 (UK)

Samaritans - Radar / #Samaritansradar - (2014) 2:15 (UK)

Two minutes is a tad long for anything but it's now approaching standard which is a shame, because even in this rapidly moving skillfully acted p.o.v clip, I had some time to get bored with it.

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Arla - Time for Breakfast / Roosters - (2014) :30 (Sweden)

Arla - Time for Breakfast / Roosters - (2014) :30 (Sweden)

Ok, Arla, now you're just messing with us. Where the hell is the snooze and off button? TURN IT OFF! STAWP!

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Arla - Baklängestalare / Backwards Talker - (2014) :30 (Sweden)

Arla - Baklängestalare / Backwards Talker - (2014) :30 (Sweden)

Look, it gets really cold and dark in the winters in Sweden... and... well that's the only way I can explain why we have such talents as the worlds best backwards talker.

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Arla - Tid för frukost / Time for breakfast - (2014) :30 (Sweden)

Arla - Tid för frukost / Time for breakfast - (2014) :30 (Sweden)

Weiden and Kennedy London may have just launched the most Swedish ad campaign ever, and for once I'm not hiding behind my "skämskudde" (

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Full Tilt - The Call (2014) :30 (UK)

Full Tilt - The Call (2014) :30 (UK)

The dramatic adventures of Peg_Leg82.

See the companion ad and read my analysis here at Full Tilt - The Bluff.

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Full Tilt - The Bluff (2014) :30 (UK)

Full Tilt - The Bluff (2014) :30 (UK)

Online poker is, in the harsh light of day, a solitary and unglamorous pursuit.

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