United Kingdom

 
 

The "Save Adland" long copy poster (large view) #saveadland

I'm not listing this under spec work because I approve of this execution. However there' s no actual paid for media that this ran in. @Adzlamb saw our server fee troubles, and put this together to help out.

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Murdoch runs a "We are sorry" full page press ad

The text of this apology ad reads as follows:

We are sorry
The News of the World was in the business of holding others to account.
It failed when it came to itself.
We are sorry for the serious wrongdoing that occurred.
We are deeply sorry for the hurt suffered by the individuals affected.
We regret not acting faster to sort things out.
I realise that simply apologising is not enough.
Our business was founded upon the idea that free and open press should be a positive force in soceity. We need to live up to this.
In the coming days, as we take further concrete steps to resolve these issues and make amends for the damage they have caused, you will hear more from us.
Sincerely
-- Rupert Murdoch

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Post-It to Will&Kate on billboard "May you stick together forever".....

The Royal wedding fever is getting redonkulous now, even Post-It® notes are in on it. "May you stick together forever", oh dearie me what an awful pun. But I suppose it'll make the romantics at heart smile.... slamshuts desk-drawer with the box of new Post-It® notes. Won't work on me. Nuh-uh.

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Lynx Excite - Angel Ambush in Victoria Station / Augmented reality Billboard

Lynx Excite - Angel Ambush in Victoria Station / Augmented reality Billboard

The Lynx Excite Angels have fallen ... and landed in the middle of train stations in the UK - depicted above in Victoria Station. They also appeared in Birmingham Bullring the 19th & 20th March 2011, where commuters suddenly found themselves surrounded by angles. Using the same technique / inspired by Chris O'Shea's "hand from above", which we've seen in a Forever 21 augmented reality billboard as well, the angels appear "next to people" but can only be seen on the digital billboard.

See also the facebook page which reveals where these angels might pop up next: http://www.facebook.com/lynxeffectuk

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Foursquare Scrabble
Foursquare Scrabble
 

Scrabble goes Foursquare

A recent university grad from London has taken a creative approach to finding a job in the advertising industry — foursquare Scrabble. He’s picked a few of the top agencies he’d like to work for in London and New York and added letter tiles to the tips at their venues.

The tiles are represented by the avatars of 27 different account (26 letters plus an empty tile). Other foursquare users must then “vote” the tiles into the correct order to form a word or two using the “I’ve done this” buttons. For example, the tips at Glue Isobar spell out “Clever Lad” while at AQKA London they spell “Big Ideas.” Each tip includes either instructions for the game or a plea to hire Voiteque, complete with a link to his book.

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Yeo Valley Rap - (2010) 2:00 (UK)

Yeo Valley Rap - (2010) 2:00 (UK)

The sun is up, the milk is chilled, it's gonna be a good one, yo yo
Yo I'm rolling in my Massey on a summer's day
Chugging cold milk while I'm bailing hay
Yeo Valley's approach is common sense
Harmony in nature takes precedence

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Volkswagen - last tango in Compton - (2010) :60 (UK)

Volkswagen - last tango in Compton - (2010) :60 (UK)
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Nokia N8 - Dot - the worlds smallest stop-motion animation character

Nokia N8 - Dot - the worlds smallest stop-motion animation character

The Nokia N8 has a macro-lens attachment, CellScope. This was a technical detail only nerds could love until W+K and Aardman turned into magical must-have for everyman. This sums up their strategy quite well, "It's not technology, it's what you do with it"

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NABS - for everyone in the world of advertising, new campaign from RKCR/Y&R

NABS*, the advertising industry support body, has unveiled a new ad campaign showcasing its services for ‘everyone in the world of advertising’.
The new humorous ad campaign created by RKCR/Y&R tackles employment issues but also highlights the many services NABS has on offer from career advice to training. The campaign launches in the trade press and across digital panels at 13 London Underground stations donated by CBS Outdoor. My personal favorite "Global head of international accounts". Man, I should make up a good title like that.

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Ikea - Cats / Happy Inside - (2010) (UK)

Ikea - Cats / Happy Inside - (2010) (UK)

Mother, London have had a blast herding "100 cats" through the Wembley branch of Ikea for this advert. Kittens sit in cups, there's slow motion footage of cats jumps, a big white fellar named Leo explores all the easy open drawers available and soon they settle down, taking catnaps everywhere. Home. It's full of cat hair.

I love it. I'm a sucker for cats, you know. My only raised eyebrow is with the shot of spotty-furry guy pulling his head out of the "minnen" bed. That's the very same bed a four year old girl suffocated in attempting a similar move as the cat. If I were the client, I'd ask you to replace that with another beauty-shot.

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