TBWA in Paris has created a new anti-AIDS campaign where none other than the indestructible superheroes Superman and Wonderwoman suffer from the virus.
See the French press release here: AIDES fait appel à Superman pour contrer le virus du sida cet été !
Read more to see the posters.
The message is clear - everyone and anyone can get AIDS, and the outcome will be the same, even for the man of steel and wonderwoman.
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