GMC uses swimwear to attract attention

Three ads with models in graffittied swimwear appear in SI's Swimsuit issue. The ads have no copy besides "Advertisement" at the top corner of the page, and a url to BeyondTheDrawingBoard which shows up on the suits. The link goes to a microsite for GMC touting their new Yukon model.

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Bud gets sexy in SI Swimsuit issue

Budweiser gets into the centerfold groove with an ad in this year's Sports Illustrated Swimsuit issue. The ad features 2006 Budweiser Swimsuit model Leeann Tweeden.

Front part of pullout:

Copy: There's one universal truth in this magazine...

Opens up to a spread:

Copy: You can twist anything into a swimsuit.

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The Swedish chef cooks for Ikea

The real Swedish chef was a young cook who messed up while on live TV in the states back in the seventies. Caught in a sudden stagefright he began mumbling to himself in Swedish. The audience were mighty amused and years later, the Muppet show asked if they could base a muppet on the real Swedish chef's live TV cockup. This story isn't enterily unknown, I've even made of note of that dalmål legend in my ascii log, so it seems only fitting that the chef is now used to shill Ikeas foods!

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Belgian campaign revives old look for one second.

When I spotted (bad pun intended) Duval Guillaume's new campaign for one second breath mint I was instantly reminded of the Badlander Pore Bore back in 2k. But hey it's been six years I s'pose that now is as good a time as any to revive an old look and call it a "clearly differentiating visual style...." as CD/AD Dirk Domen said to Creativity magazine, even though it isn't. Read more to see the ads and a few more 50's cartoon style ads.

Previous hype on "one second", the world first one second advert, which wasn't the worlds first one-second advert at all.

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Taco Bell - Lunchwrap 3 - (2006) :30 (USA)

Taco Bell - Lunchwrap 3 - (2006) :30 (USA)

"They say love is even better.. the second time around.."

What?

3rd Quarter

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State Farm - Proof - (2006) :30 (USA)

State Farm - Proof - (2006) :30 (USA)

Pregame

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World baseball Classic (2006) :30 (USA)

World baseball Classic (2006) :30 (USA)

4th Quarter

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Worlds fastest Indian Anthony Hopkins- (2006) :30 (USA)

Worlds fastest Indian Anthony Hopkins- (2006) :30 (USA)
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A check or a fish? Depends on how you see it.

Another set on our little list of twin logos. One mans cheap printing is another mans shopping center located at the harbour where the fish mongers used to be. Just proof that when you simplify things enough, it could be anything really. ;)

Previus logo mishaps: Xerox vs Logoworks, Quark and the scottish art council, Hampel Global Toilets and Hyregästföreningen, The EU presidency vs Bruges Group.

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Absinthe touted as the new GHB

More sex! Will adland ever get their minds out of the gutter? Karl Long over at Customer Experience Strategy wonders if it's so wise to market Absinthe as the new "Roofy" in his post Marketing Absinthe as the Date Rape Drink?.
Though with terrible absinthe like the stuff shown, which has the color of radioactive slush and tastes like Listerine mixed with perfume (don't ask me how I know this) the sellers can't really aim at the drink connoisseurs market. If you're looking for proper absinthe (I apologise to the Czech Republic) most Czech brands are just high-proof vodkas with a little foodcoloring it seems.
Absinth.bz is currently running a banner with the tagline "the ultimate panty remover" together with an image of a nude ladies hips, her hand coyly covering herself. But hey, Absinthe.bz also sells cannabis vodka so I guess their target market is easily duped college jocks. All these times that I've been off my head on absinthe I've never removed my panties. Almost got arrested by the friendly police in Val thorens though, but that's a story best told over a glass of.. absinthe. ;)

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