Draft FCB no longer on top as Wal-Mart walks

Bloomberg reports Wal-Mart is dropping Interpublic Group of Cos.' Draft FCB, its new advertising agency. The account will reopen its review for its $570 million advertising account.

The decision to bar Draft "is the result of new information we have obtained over the past few weeks," spokeswoman Mona Williams said in an interview today.

Wal-Mart in October selected Draft and Aegis Group Plc's Carat USA after a five-month review for a campaign slated to debut next year. Draft won't be eligible for the review while Carat will, Williams said.

Wal-Mart said Dec. 5 that Julie Roehm, the head of advertising who led the selection of the new agency, had left the company. Neither Roehm nor Wal-Mart would say then whether she resigned or was fired.

Or was it that horrible lion ad going around the adworld? ;)


Zig's guilty ads for Greenpeace

The folks at zig have sent in their recent newspaper work for Greenpeace. Art Director Allan Mah and Copywriter Andrew Bradley teamed up with Photograher Michael Graf of Graf Studios Inc in Toronto to create these ads that began running last month in Now Magazine.

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More badland type sites. You thought we wouldn't notice?

There are a few sites out there that like Badland, collect things that are a little too similar to each other to be just plain old fluke. Some might be flukes though. Maybe.


Got Milk? Told To Go To Bed Without Dessert

Yesterday we posted on Got Milk?'s launch of cookie-scented bus shelters in San Fransisco. Today Adage is reporting that Got Milk? has to pull the plug on the campaign.

Special-interest groups representing the homeless, the obese, diabetics and citizens who just don't like scents have succeeded in scuttling an outdoor campaign from California Milk Processor Board involving some new scent technology. The Metropolitan Transit Commission yesterday ordered the scent strips removed.

Sara Linnie Slocum said the campaign was "insulting" and that it was ludicrous to think a passenger who inhaled a chocolate-cookie scent would get on a bus, go home and drink a glass of milk.


Link lust: As Long As You Link Me

Typosperma is half sperm, half letter and completely weird.

Advertising people can now enjoy the Xmas party season without the guilt with a little help from DDB and Alternative Identity Cards.

Serve Marketing also sent Adland a special holdiay greeting. Check it out here.


Sex and comedy sells Durex

Durex has a web site that uses sex and comedy to sell Durex products to men.


GOT MILK teases commuters with the smell of cookies at bus shelters

Starting yesterday, a new Got Milk campaign launched using the smell of chocolate chip cookies at bus shelters. Here's a blurb from the press release:

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Torke Stunt creates ambient campaign for Prision Break in Portugal

In order to launch the TV series Prison Break on the Portuguese FOX Channel, a multi-phased advertising campaign was performed in Lisbon by Torke Stunt:

1) Street Campaign-Prisoners: A team of 7 people (5 prisoners and 2 policemen) walked throughout the city of Lisbon distributing flyers containing info about the series.


Wall ads interact with passers-by

Last week, Monster Media and CBS Outdoor officially launched an interactive advertising campaign in New York City's Herald Square.

The campaign showcases MonsterMedia's MonsterVision interactive advertising system, a huge, 6' X 16' video screen that is mounted on a wall in Herald Square, a train station frequented by over half a million people everyday. Oversized projected images splash across the transit walls and invoke everyone who passes by to become a part of the projected brand message. Consumers are able to physically interact with the advertisements using body movements across the projected screen.

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Alka Seltzer wants you to write the new Plop Plop Fizz Fizz jingle

Alka Seltzer is looking for someone to recreate it's famous "Plop, plop, fizz, fizz" jingle. The contest began last month and is open to musicians of any musical genre. Using "Plop, Plop, Fizz, Fizz Oh What a Relief It Is" in at least one of the verses, competitors are challenged to remake the song using their own original music. The grand prize winner will receive $10,000 and the chance to appear in a national TV ad that will airing during the pre-game of the Super Bowl. You can listen to some entries here.