72andSunny Opens Shop

Former Wieden+Kennedy Creatives Join Forces With Ex-Microsoft Ad Director to Open Full-Service Agency With Offices in Los Angeles and Amsterdam today.

Robert Nakata who will head the 72andSunny Amsterdam office comments “Who wouldn’t want to work at a place called 72andSunny?”

Adland: 
 

Victoria's Secret - New Shaping Bra 1 (2004) 0:15 (USA)

Victoria's Secret - New Shaping Bra 1 (2004) 0:15 (USA)
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Victoria's Secret - New Shaping Bra 2 (2004) 0:15 (USA)

Victoria's Secret - New Shaping Bra 2 (2004) 0:15 (USA)

Tyra and her bra again.

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Victoria's Secret - New Shaping Bra 3 (2004) 0:15 (USA)

Victoria's Secret - New Shaping Bra 3 (2004) 0:15 (USA)

Tyra and Heidy talk about the new bra.

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VH1 - A Kid Rock Christmas - Goose (2003) 0:32 (USA)

VH1 - A Kid Rock Christmas - Goose (2003) 0:32 (USA)

So, you're out hunting ... and you shot down Santa.

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Victoria's Secret - Bra Sale (2003) 0:15 (USA)

Victoria's Secret - Bra Sale (2003) 0:15 (USA)

Heidy Klum prance around in her underwear.

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AWNY Good, Bad & Ugly Awards 2004

Adweek.com reports on the winners of AWNY's Good, Bad & Ugly Awards held April 1st in NYC.

Sirius Satellite Radio won the TV Grand Ugly award for their in-house "Car Wash" ad, featuring Pam Anderson.

The Grand Ugly for print went to TBWA/Paris' "Rebirth" ad for Playstation 2, which won Cannes Grand Prix in 2003.

Mastercard's "Pickle Jar" ad, by McCann Erikson NY, won the TV Grand Good.

Adland: 
 

Clorox on my pizza?!

We can't escape ads these days. Not really a problem for me, since I'm always up for seeing a good ad.

But in this case I thought the placement was a little odd.

Picked up a couple pizzas last night, and the box tops were big ads for Clorox bleach. Not exactly the brand I want sponsoring my food.

Who else is advertising on pizza boxes? Has anyone seen a better tie-in lately? A worse one?

Adland: 
 

Ford Sportka - Cat Decapitation - (2004) :30 (UK)

Ford Sportka - Cat Decapitation - (2004) :30 (UK)

Watch out kitty!

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Richard Yaffa on the Advertising Show

Hear serial deal maker, Richard Yaffa, share partnership marketing secrets on Givenchy/Disney, Sephora/Sam Goody and music icons Mariah Carey, Bruce Springsteen and Barbra Streisand. As president and CEO of The Leverage Group, Richard weaves brands, entertainment and media into mega campaigns.

Adland: 

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