Microsoft Origami Project

Microsoft is back with another odd website, similar to some of the strange ones that lead to the launch of the XBox 360. This one is for The Origami Project, what seems to be a "ultra-portable Tablet". A rather lame "teaser" site promises more info March 2nd. There's more here, here, and here. Screenshots inside.

Adland: 
 

Bouncy breasts in ads, for good reason.

For once there's a good reason to have bouncy breasts in a campaign, as these guys sell sports bras, and the creatives wasted no time seizing the opportunity. Check out shockabsorber.co.uk's bounce-o-meter, to understand how much better their sports bra is compared to regular bras.

Adland: 
 

Correction fluid HQ in the USA, tells us to remove Correction fluid Chile ads.

Well there's no real way to sugarcoat that one, aye? So here's a short update on as to why the Correction fluid campaign Saigon/Ninios/Torres Gemelas now has a pixellated beyond recognition logo and trademark on it. Correction fluid HQ in CT USA has asked us to remove the ads.

This is the first time we have seen these ads and we have just learned that these ads were created by the agency, TBWA in Chile. These ads were created with no knowledge or approval from . We are currently in contact with TBWA to address this situation.
In the meantime, as these ads are in extremely poor taste and were not approved by , we would like to request that you please remove the ads from your website. The ads also constitute an unauthorized use of the logo, trademarks and image.

So we blurred the trademark, and hope to get to the bottom of this Chilean campaign, was it really done for client without authorisation? Who knows, since the server (including mail) for has been down all weekend. However, we won't remove the ads. Stay tuned.

Ad type: 
 

This little piggie went into advertising.

Are there still pigs in advertising? Why yes, it does seem so - apparently I'm one of them.

Adland: 
 

German Engineering in da House - Ya!

Volkswagen produced two phat series of commercials promoting the new GTI Mk V.

One is based on "The Fast" - "Inside most, but not all of us there is a fast". watch www.projectfast.com to find out what "The Fast" really is. The four nice clips can be found here, and naturally here in the archive: Volkswagen GTI - Fast - Delivery, Volkswagen GTI - Fast - Problem, Volkswagen GTI - Fast - Hair, Volkswagen GTI - Fast - Light.

The second series is starring some cool guys with their pimped up cars. I really like their kind of humour and these clips are definitely worth a look. This series of clips can be found at YouTube and here in the commercial archive, clip links inside.

"The Fast comes standard Pre-tuned by german engineers."

Adland: 
 

Husbands and wives battle for your product

Seems that the "husband/wife competing for your product" concept has been done and done and done yet again. We found three, but there are sure to be even more of these out there. SuperAdgrunts, check out the similarities in these spots for Toyota Rav4, Mercury, and Kohler.

Badland: 
 

KFC ad makes friends with DVRs

Yesterday Adweek pointed out FCB Chicago's new ad for KFC's Buffalo Snacker. The twist? You have to play the spot in slow-mo to get the "secret code" which will get you a coupon for a free sandwich. But not everyone has a DVR. So they have made the spot viewable on their website as well.

Could this be the wave of change to allay DVR fears?

Adland: 
 

Lightning Audio launches global ad campaign, poster-art for audiofiles

The car audio market is getting bland so lightning audio decided to live up to their name and called in 86 the onions to shake things up a little. The result: A global brand campaign worthy of an auto-enthusiast's wall. Check out all the fancy inside.

In an advertising category where competitors traditionally show models posing in front of show cars, Lightning Audio has always stood out, building it's reputation on shock value: a metal logo, for instance, being embedded in a performance artist’s chest (much like those brass knuckle implants sported by the women under that link.). But to the growing mainstream audience, that's a bit much - not to mention irrelevant to car audio.

Adland: 
 

Goodyear, Gripping Ad

Check out this great new ad for Goodyear:"It grips where other tires won't"

Credit is for McCann-Erickson Belgium
AD: Laurie Lacourt
Copy: Grégory Defay
photographer: Bernard Bertrand

Adland: 
 

Katjes - no, no, no!

In Denmark the candy-brand Katjes have been slapped with an ad ban. The german brand Katjes have been selling their winegums with a false promise, and a top model named Heidi Klum. In one of the ads (screenshots below) Heidi talks to the camera about inner beauty, and that red noses and big ears don't matter "...it's just more to bite into" she giggles as she devours a winegum. The end tagline says "Katjes - yes yes yes!" and promises that their winegums only have 0.3% fat.

Badland: 

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