Victoria's Secret - New Twist - 2 (2004) 0:15 (USA)

Victoria's Secret - New Twist - 2 (2004) 0:15 (USA)

The perfect advertising medium - homeless peoples coats.

Ben & Jerry's have together with a bunch of nuns thought up an idea that clothes the Dutch homeless in warmer winter gear, while advertising ice-cream.

If that isn't enough of a paradox for you, consider this - we ignore ads, we ignore homeless. A match made in heaven is to advertise on the backs of homeless! ;)

Actually it seems to be the brainchild of the nuns who run a charity in the Amsterdam city centre, they have offered to put stickers on the backs of homeless peoples coats as thanks for Ben & Jerry's donation to their cause.
Read more at the Guardian: Ice cream helps keep homeless warm

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When is permission to repost images needed?

All you illustrators and photographers and reps who know a thing or two about copyrights might be interested to read Calacanis : Dealing with the photo copyright issue on blogs, where it seems there's a new idea forming - posting images without permission is OK as long as they are small?? Please help me out here, am I reading this right? Fair use? Has the world gone mad!? Is this the guy Denton thought should be the one to look up to when it comes to blogger ethics?
The web does cause trouble in this area, but would this new 'rule' hold water in court, or work in the long run - in a fair way? I don't think so.


Uh-oh, we are officially more hated than Lawyers

It used to be that admen we're right behind lawyers in the universal "not trusted by the public" list but this year we've finally beat them according to Gallups annual U.S. survey published by CNN. Top of the least trusted professions which ranked lowest in honesty and ethics.:
# 1 Car salesmen
# 2 Advertising practitioners
# 3 Lawyers
# 4 Congressmen
# 5 Business executives
and surprise - number 6 is Newspaper reporters, the heroes who once upon a time revealed Watergate, risked their lives in war zones and kept us all informed are now being less trustworthy than auto mechanics.

With all the hubbub about Bzzagents lately I'm not in the least surprised. C'mon kids, if we work hard enough we might overtake Car salesmen next year!

Bzzagents discussions here on adland, in the news, new marketing tool is testing ethical limits of advertising, and on blogs Word of Maw. Hat tip to Claymore and Jimmy_dare.


Our love is sponsored by Monsanto

Reverend Billy had a completly different comment to all the hubub about bzzzketeers on the bzzagents blog. It read as follows:

Lover #1: Oh baby baby I love you so much.
Lover #2: I love you too… brought to you by Monsanto.
Lover #1: What’s that?
Lover #2: I love you brought to you by Monsanto.
Love #1: But, what does that mean?
Lover #2: I love you brought to you by Monsanto.
Lover #1: Oh God no, what?…
Lover #2: Honey, I do love you, but now my love is sponsored by Monsanto.
Love #1: But why? I’m not into three-somes.


Boston wants you to get wrapped and plow snow.

If you try to play get wrapped snowplow game take my advice, watch out for trains! My age-old technique of never hittng the breaks does not work, the snow is slippery, oddly it seems a lot easier to drive backwards than forwards. Locals will recognize landmarks such as Fenway Park, the Citgo sign, and the John Hancock tower. The Barbarian Group created the game which is only part of the campaign for called get wrapped.

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The Hidden (in Plain Sight) Persuaders debate

Not sure whether any of you saw Rob Walker's article on Word of Mouth Marketing in the New York Times the other day:
'The Hidden (in Plain Sight) Persuaders'


China bans LeBron Nike ads as they are a "national insult"

It's all over the google news sources that China has banned the latest Lebron Nike ads as they are a national insult. The ads "violates regulations that mandate that all advertisements in China should uphold national dignity and interest and respect the motherland's culture," the State Administration for Radio, Film and Television said on its Web site Monday. "It also goes against rules that require ads not to contain content that blasphemes national practices and cultures." Much like that Toyota Poster that insulted chinese consumers a year ago.


Bzzagent doing everything wrong - comment spam on the rise

In yesterdays adcritic email Jim quipped sarcastically:

"A lot of bloggers are, um, buzzing about the cover story in yesterday's
New York Times Magazine about Boston word-of-mouth firm BzzAgent. We assume this is because they are all secretly working for the company."
You can check Technorati to see how many people blogged that NYT article.

Jesus And The, Er, Liberal Media

In the United States, we've been hearing a lot about the liberal media and we've been hearing it for a long time. How the major networks, Time and Newsweek, and virtually every mainstream newspaper in the country are firmly in the grip of the left.

But if that's true, how to explain the fact that a new spot for the United Church of Christ, admittedly one of the most liberal churches in America, has been rejected by all three networks?