Grey Bucharest in Romania created this "one drop" Fairy ad where if you lift the drop up, all the food items written in the spiral come off the plate. Cute (click on the image to see full file). Kudos to: Claudiu Dobrita/Stefan Vasilachi, Creative Director, Cristina Popescu ,Copywriter, and Mihai Tenovici, Art Director.

Commercials: 

TEAL? No, not the color. The Typo Eradication Advancement League are featured in the Chicago tribune. God forbid they come here, they'll kick my ass for god knows how many stray apostrophes and errors that we've managed to throw about here over the years. I'm sorry, so so sorry.... Hey, what are you going to do with that jar of Wite-Out®? Leave my screen alone!

Picture a pair of Kerouacs armed with Sharpies and erasers and righteous indignation—holding back a flood of mixed metaphors and spelling mistakes and extraneous punctuation so commonplace we rarely notice it anymore. But they are 28 and idealistic. Graduates of Dartmouth College, they are old friends with a schoolmarm's irritation at conspicuous errors, and despite their mild and somewhat nerdy exteriors, they have serious nerve. Deck lives outside Boston; Herson lives outside Washington. And together, they are TEAL—the Typo Eradication Advancement League—and they are between jobs.

Adland: 

Works by photographers Irving Penn, Nadav Kander and Richard Avedon are among those on show at a new exhibition called Advertising Art.

Avedon’s iconic photograph of model Iman for an Alexon campaign, along with a striking campaign for L’Oreal by Penn, will line up alongside famous images for Silk Cut, Absolut Vodka, Pirelli Tyres and Boddingtons.

Adland: 


Brief:
On July 12th 2006 - Ehud Goldwasser and Eldad Regev were abducted by the Hezbolla. Since their kidnapping no news about them has been received.
To keep their issue a top priority on the public's and the government's agenda, we knew we had to create an impact no one could stay indifferent to.
A unique remembrance action! We invited major sites to stop their activity for five minutes, precisely one year after the kidnap, and place one same message:
"The soldiers cannot be found". This is a variation of "The Page cannot be found" message appearing when loading an inactive website.
Adland: 

Agency Venables Bell & Partners sought the expertise of kaboom productions to help transform an empty Manhattan office building into a life-size advertising experience for client iShares - branch of Barclay's Global Investors, market leader in Exchange Traded Funds (ETFs).

The collaboration between Venables Bell & Partners and kaboom productions led to an empty "for Lease" space on 6th Ave. and 39th Street being transformed into what appears as a bustling retail day-trading office made possible with revolutionary digital media and state-of-the art interactive projection technology.

Commercials: 

Earlier this year, Yum Brands Pizza Hut launched it's new pasta offering by setting up a fake restaurant named Tuscani, serving their new pasta and then video taping the diner's reactions when they told them it was pasta from Pizza Hut. Superadgrunts see one of the ads below:

CKE's Carl's Jr and Hardees have this week launched a new campaign with the same the same fake restaurant idea. The ad campaign "Fake Restaurant" fooled consumers into thinking that the expensive burger they just ate was worth $14 or $20 when it actually came from the Carl's Jr. and Hardee's chains. Just like the Pizza Hut campaign, it captures on hidden camera the experiences of customers who believed they were eating expensive burgers at a fancy restaurant. Mendelsohn|Zien created the concept and a series of 30-second spots started airing Tuesday in Hardee's markets, and will begin airing in Carl's Jr. markets on June 22.

Badland: 

Yes yes, I know that you've already seen it and I apologise forbeing late to post this poster, it was the "new Burma viral vid" post by timwhirledge in the forums that kicked my tush, there's more to this story than just a poster and a film.

The filmmakers from creative production company Shilo (www.shilo.tv) recently collaborated with an extraordinary group of individuals and organizations to create a powerful animated :90 public service announcement (PSA). The piece, entitled "Burma Viral," uses footage of warplanes bombing Burma with flowers as a dramatic call-to-action, inviting viewers to visit a new Burma Arts Board website, noneofusarefree.org, where they can send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government, learn more about the devastating effects caused by the recent cyclone, and find ways to contribute to relief efforts.

At noneofusarefree.org one can find ways to contribute to the relief effort, learn about the effects of the recent cyclone and "send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government" though I honestly don't see how that helps.

Adland: 

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