An unusual advertising spot for a local piercing shop in Rotterdam - the board behind the basket and the basket itself! Yes, it's the new ballboard.
These new baskets we're placed smack dab between a high-school and a mosque in the last week of 2004, the hoop has been replaced by a larger than life nipple close-up and piercing ring instead... Naturally locals began complaining immediately, attracting the local and national press attention as they covered it and soon the basket had to be removed. More bang for the buck as they say, a single clever basket-billboard bought more press attention than the new piercing shop Queen of rings could have imagined.
Fans of Badland know that sometimes, twin ideas just happen. Blame it on syncronicity, similar thought patterns, the idea Gods or aliens, or just a bad-idea-day, no one knows exactly why it happens... But we do know that it does. Read more to see three very original stolen jeans ideas from three different countries all appearing independent of each other.
Dr. Gary has sent me a book called "It's not you, it's your ad agency - A marketeers guide to finding happiness". Full of good advice and images of black footed ferrets the book tells about Gary's study of "blame shifting" - the process of removing blame from one person or organisation and placing it on another. You can learn more and order your own (free!) book at ShiftTheBlame.com.