Link Lust: Link Will Lead You Back

Logo Orange has a cool directory of logo design history for famous brands. (hat tip GraphicDesignBar)

A NYTimes article talks about the push to measure effectiveness to determine ROI in traditional media such as outdoor, TV, radio and print.

Decoding Adobe Creative Suite 3's Periodic Table of Program Icons. (via DesignObserver)

Need a sound? FindSounds.com might be able to help with a plethora of links to audio clips for things from coots to ovens on the world wide web. (hat tip Kottke.org)

Looking for letterpress? Design*Sponge Letterpress Guide provides a working guide to some of the best letterpress studios in the country (as well as a few abroad).

Earlier this month, Guinness had a video floating around the web titled "Hands" by Michael Schlingmann. Now at Guinness.com you can create your own "hand" film. There's also behind-the-scenes footage to view.


Anorexia ad update

The anorexic ad we spoke about here earlier this week is now available as film in Quicktime format (in English) in the commercial archive.

Super adgrunts view it here


Who's messing with your trademarks, today?

Oi, what a week to miss reading Adcritic's elert. Move over user-created ads, now there's creative-created ads where the creatives even run the stuff without ever contacting the client. double-u-tee-eff?

It's Exit3a.com that are behind the greenpeace ad with the line: "Who's fucking your mother, today?" That comma, sucks.
(see ads inside)


The Making of - Orange "belonging".

If there was ever a need for a "making of the commercial" behind the scenes footage, it is for that Orange - Belonging advert. Some people are rubbing their eyes thinking it's all digital trickery. It is not.

See three films inside from the shoot.


Start-up Company Competes with Media Giants

There has been recent news coverage about Google and Ebay preparing to launch a media exchange program that will help the declining ad sales in TV stations. However, what Google and Ebay don't tell readers is that their software somewhat forces TV stations to become transparent and "give" inventory away. Google and Ebay also take control of the inventory during the auction process.

However, there is another process that has already been developed. Spot Innovation developed a media exchange called Ad-Bid. Ad-bid was designed from a broadcaster's perspective from former TV station execs and sales directors. Also, Ad-bid allows the station to maintain control over the entire bidding process. It is just that not many know about this product because Google and Ebay take most of the headlines. If TV station general managers knew about this product, they Spot Innovation could potentially surpass the media giants.

HP photosmart

HP photosmart printer - Keeps Going & going - Escalator ad, Ambient

A little similar in thought to that Duracell keeps going and going escalator ad, in that these both keep going forever. Nice way to highlight for the punter that the paper & ink never runs out (really?) Sadly, I bet they wouldn't let this clever ad run here simply because it could be interpreted that way.


H&R Block's My Super Sweet Refund Video Contest

It's tax season in the USA and there is less than two months to the deadline. H&R Block has created "Me and My Super Sweet Refund Video Contest" which launched January 25th at youtube.

"A lot of people talk about the big plans they have in mind for their refund, and here is their chance to showcase them in a unique and entertaining way," said Paula Drum, H&R Block's vice president of marketing, digital tax solutions. "Though the video contest doesn't begin until today, our sample videos were available for viewing starting Monday and within the first 24 hours more than 1.4 million views were recorded. This is a great start," stated Drum.

They are asking people to submit a 1-3 minute video describing how they plan to spend their tax refund while including the words "TaxCut Online" and "Super Sweet Refund." Submission deadline is this Wednesday, with voting beginning Friday - prizes include 5K in cash, an Apple MacBook and a Sony HD Handycam. The winner will also be featured on YouTube's homepage for one day in April.


72andSunny breaks new campaign for Cherry Coke and Cherry Coke Zero

Los Angeles, CA and Amsterdam, Holland-based ad agency 72andSunny is breaking a new TV commercial for Cherry Coke and Cherry Coke Zero today that will air throughout the U.S. market.

The agency is fresh off the heels of launching Microsoft’s Zune, and was charged with communicating the revamped look for the Cherry Coke brand. The new can design for Cherry Coke and Cherry Coke Zero is unveiled in the :30 second spot entitled “Downpour.”


Cherry Coke - Downpour - (2007) :30 (USA)

Cherry Coke - Downpour - (2007) :30 (USA)

"It's raining, it's pouring... and I love the rain"

Suddenly it's raining cherries.


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