Lowe Brindfors and NTF Stockholm just launched this campaign showing cell phones in car crashes, or cell phones as crashed cars, to visually tell people to hang up while driving. (Is it just me or could that be Princess Dianas cell phone car crash?)

It reminds me of the lesser photoshop skilled Wataniya cell phone car crash which in turn reminded me of the Land Transport New Zealand & New Zealand Police "Sleep" campaign. where we see beds crashed instead. Aw.

Moral of the story: If a visual idea is nice and simple, you can bet money on it already being done.

Fun one from the Reuters wire, apparently a billboard was hacked and instead opf showing the usual sexually suggestive advertising, it showed hard core porn. Stunned motorists slammed on the breaks at the sight of the billboard, backing up traffic on the highway.

The owner of the advertising screen, which sits atop a main road about two km (1.2 miles) south of the Kremlin, told the state-run RIA news agency that hackers had broken into the screen's computer system and turned on the porn.

So, it wasn't the interns that decided to watch a little porn at night and forgot that the station monitor was connected to the billboard, then?

If you like to be surprised by the ads you see on February 7th during Super Bowl XLIV, close your eyes, hum a tune and click to read the next article. *Do not read on*. You have been warned.

With some of the usual suspects like FedEx, GM and Pepsi sitting on the sidelines for the first time in years, here's what and who you can expect to see during this year's Super Bowl. As more becomes available, we'll be updating this post.

First Half:
Cars.com will continue its ’Confidence’ campaign by DDB Chicago with one 60-second commercial that will air in the first half.

First Quarter:
GoDaddy.com - 1 :30 in 1st Quarter featuring Danica Patrick done my GoDaddy Productions (in-house). One of the two spots is titled "Movies" and will feature Patrick in spoofs of movies from “Weird Science” to “Flashdance" with an internet extended version.
Bridgestone - 1 :30 in 1st Quarter by Richards Group, Dallas.

Second Quarter:
Dockers - 1 :30 in 2nd Quarter by DraftFCB
Careerbuilder - 1 spot in the 2nd Quarter. UGC part of a "Hire my TV ad" contest.
Dr Pepper Snapple Group - :30 in 2nd Quarter promoting Dr Pepper Cherry line with Gene Simmons and the rest of KISS. Agency is Deutsch, Los Angeles
Hyundai Motor - 1 :30 in 2nd Quarter by Innocean Worldwide Americas, Irvine, CA for unknown car lines
TRUTV - :30 promoting the cable network with creative by Grey

Update It has been confirmed: CBS approved the script of the Tim Tebow commercial, despite their previous "No Advocacy in Advertising" policy.


CBS executives approved a script for a Super Bowl spot from evangelical group Focus on the Family, which suggests the ad will not carry a pro-life message -- at least an overt one.
The network has a policy of prohibiting advocacy ads, even ones that carry an "implicit" endorsement for a side in a public debate. A CBS spokesman did say the network will review the video version of the spot before giving it the final green light, but does not anticipate any hurdles.

The Beancast is up; Episode 87: Text For Haiti has Bill Green ( @mtlb ), Joseph Jaffe ( @jaffejuice ), Dave Wilkie ( @jetpacks ) and I talking about everything from Elephants replacing Tiger Woods to the Google Chinagate. It was my first time speaking with Jaffe, despite us running into each other countless times over the years on the web, very nice to "meet you" . ;)

But first, we spoke about Haiti and the Red Cross text message campaign that brought in so many millions of dollars. Joseph Jaffe is auctioning off a keynote by him, where the proceeds go straight to Haiti in full - check out more at a keynote for a cause.

Then we talked about those tweethearts featured in Vanity Fair. That photo of the lovely ladies wearing nothing but trenchcoats and heels set the whole article up wrong in so many ways. Will they flash us next?

Either way, @wilw is my twetheart. Mine I tell you! You can't have him. Oh, that's right, yes you can, all you have to do is follow him, brace yourself for laughs.

Edit: Oh, and if you stumbled over here from the Beancast and have been living under a rock last week, the Coke Happiness Machine is here, and the Coke's Happiness machine vs Nequicks talking vending machine is under that link.

field print: 

So you wake up Sunday morning, and see the contents of last night's pants
pockets strewn about - keys, a piece of lint, wallet, 37 cents in
change, and a crumpled napkin with a scrawled phone number on it.
Whose number is that? Where were you? You have no clue. Don't you hate
when that happens? If you'd gone to 3 Bar and Grill in Arlington, VA,
you wouldn't have to ask these questions. These handy napkins come
already printed with space for a name and phone number, and tell you
exactly where the encounter happened. So no matter how fuzzy your
memories of the night before, it's all right there for you, courtesy
of 3 Bar and Grill.