"Pilo" is a typographic debut by Kenneth Pilo, in collaboration with Mårten Fischer, Ray Larabie, and Göran Söderström. The font has evolved from the logo on Pilo's & posses website bold, a Swedish advertising and design forum where the above mentioned typographers hang out. One day the guys just figured that hey, why not make a real font out of it, and so they did. Now you too can play with the bold font, called "Pilo" because calling it "bold" would be both confusing and silly.
Check out Pilo

Adland: 

All you horn-rimmed glasses, turtle-neck wearing, T-square wielding, mac-loving, spray-mount stinkin' arty folk rejoice. There's a new black in town, which is blacker than black.
The washingtonpost reports that "Black is getting blacker."

Researchers in New York reported this month that they have created a paper-thin material that absorbs 99.955 percent of the light that hits it, making it by far the darkest substance ever made -- about 30 times as dark as the government's current standard for blackest black.
...
The newest black -- which when held next to something conventionally black, such as a tuxedo jacket, is noticeably blacker -- reflects just 0.045 percent of visible light.
...
The material, made of hollow fibers, is a Roach Motel for photons -- light checks in, but it never checks out. By voraciously sucking up all surrounding illumination, it can give those who gaze on it a dizzying sensation of nothingness.

Better clear the closet from all the jet black, matt black (btw, there's an Art Director named Matt Black in Oz who promised to name his son Jet), antracit, asphalt, charcoal and black to make room for the new black. Wonder what we shall call it?

Adland: 

TBWA\Chiat\Day, New York bring us more fresh Absolut work. Fresh and fruity. What does this look like to you? Is that the idea? Is it streams as in streamlined or streams of steam as in steamy? Why do I even bother trying to figure this out? I need a stiff drink that does not taste like clam juice right now, thanks bartender.

Commercials: 

These hitchhikers are extra picky, they'll only hitch a ride with a Peugoet! 89 lovely hitchhikers took to the streets of Denmark with different variations of their signs stating they would only accept a ride from a Peugoet.

Commercials: 


I'm showing off the book cover first, which was sent out to book critics wrapped in that familiar red net one buys oranges in. We've seen fruit stickers as ads before, on apples for Yrkes-SM and Bananas for Garfield the movie, but this example is less farfetched than a lasagna loving cat in your fruit bowl. The book it advertises, Tutti Frutti, is like a dictionary of every fruit and berry there is, where facts, recipes and inspiration on each fruit fills the pages together with ultra stylish and mouth watering photographs of each one. The book is written by Klas and Maria Lindstrand, and designed by Klas Lindstrand who also came up with the advertising concept. See stickers inside.

Commercials: 

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