Pounding the Pavement

Pardon me while I adrant.

by moi, a cynical pounder, who still hasn't found the ideal job.

To show your book around is painful, frustrating,and time consuming, what should one do? We've all been there. We've all seen the two-faced ad men talk bullshit straight to our faces. We've all pounded the pavement with our books, wasting far too much time talking to the wrong people and getting the wrong replies.

Adland: 
 

Fabergé Fusion Scratch and sniff ad

This ad for the unisex scent "fusion" appeared with a glued on little envelope resembling a packet of cocaine - when opened it reveals a tiny perfume sample and the line: "Fusion. The only thing worth sniffing in clubs."

Ad type: 
Commercials: 
 

Emir Kusturica - Ja Sam Mala PitBull - (1998) 3:00 music video

Emir Kusturica - Ja Sam Mala PitBull - (1998) 3:00 music video

Emir Kusturica - Černá kočka, bílý kocour - featured in the movie Black Cat, White Cat the song is called "Ja Sam Mala PitBull" and it was played frequently in shadier clubs in '98.

Country: 
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60 second film festival

If you had remembered to enter your work April 1st you could have won something!

The online launch of this festival will be at chargedfilmfestival.com.

Adland: 
 

Resume Article "She puts the plagiarized ads on the web" Resume 1998.

So, Adland began as a "separated at birth?" / Badland / Twin ads type dealio where people could, like now, submit ad pairs and comment on what they thought might have caused the syncronicity - but mainly I'd find the pairs and do the posting of them. These days a few other ad-sites do the same thing, all claiming to be the first one, which is very funny in its own way. ;)

Back in 1998 Resumé interviewed us about the twin ads specifically.

A rough translation of the Resume article for those of you who don't read Swedish and below is the huge scan.

She puts the plagiarized ads on the Web.
The advertising woman Åsk Wäppling puts plagiarized ads on the web.
- I think it's terribly common that people copy each others ideas, she
says.

 

Nazi Meat.


The illustrator who traced the old Nazi Germany propaganda poster was by no means trying to imply that american beef (and it's eaters) were Nazi's. We think.

Nazi Meat?
This ad was spotted by Noah Spurrier. You might, as a reflex, begin to rub your eyes here. It is like seeing double isn't it?

Badland: 
Adland: 
 

IBM - Cut The Act (1998) - 0:30 (USA)

IBM - Cut The Act  (1998) - 0:30 (USA)

Dilemma, how do you tell management about the website "in terms they can understand"?

Country: 
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Strategy in Advertising. by Leo Bogart

Matching Media and Messages to Markets and Motivations

What one little ad can do

Ad Books: 
 

Burma Shave

Way back in 1925 young Allan Odell pitched this great advertising idea to his dad, Clifford. He suggested to use small, wooden roadside signs to sell their product, Burma-Shave, a brushless shaving cream. Dad wasn't wild about the idea but eventually gave Allan $200 to give it a try.

Didn't take long for sales to soar. Soon Allan and his brother Leonard were putting up signs all over the dang place. At first the signs were pure sales pitch but as the years passed they found their sense of humor extending to safety tips and pure fun. And some good old-fashioned down home wisdom.

Ad Books: 
 

Outpost.com (Cyberian Outpost) - Tattoos (1998) - 0:30 (USA)

Outpost.com (Cyberian Outpost) - Tattoos  (1998) - 0:30 (USA)

Kids get tattoos. On their foreheads.

Country: 
Commercials: 

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