Sabra "Hands of Humanity" (2017) 2:30 (USA)

Handy, apparently, is a branded content series via Comedy Central. In this episode, sponsored by Sabra hummus, hand model extraordinaire Erik Thomas Layne perfects the sweep and scoop (not dip and scoop) for Sabra hummus.

Oh how fun this must have been to create-- literally. Play-Doh is a nice reminder that while apps and photo editing tools are nice, nothing is better than getting your hands into the mix. This was also built around the insight that when kids play they, they don't just play. They build worlds around them.

Commercials: 
Volkswagen "Ashes" (2017) 1:30 (USA)

Set to a cover of Simon and Garfunkel's "America," this incredibly depressing ad starts with an older Irish woman reading the last wish letter of her dearly departed husband who wanted the family to do what he never could, which was go on a trip across America.

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