Joe Boxer stakes claim as the official sponsor of lounging with nonactivity tracker

FCB Chicago and Kmart found a sport they can totally own. With all these hipster fitness trackers available, and seemingly everyone - including President Obama - wearing them (that's not a security issue, no siree), Joe Boxer found to zig to that zag. the Joe Boxer inactivity tracker, which you'll get free with any Kmart purchase of Joe Boxer jammies.

Adland: 
 

Piero Mattresses - Office - (2015) :30 (Argentina)

Piero Mattresses - Office - (2015) :30 (Argentina)

That poor number crunching co-worker of yours. Are you sure you wnat her to see how awful you look when you snore?

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Piero Mattresses - Waiting Room - (2015) :30 (Argentina)

Piero Mattresses - Waiting Room - (2015) :30 (Argentina)

FCB and Piero Mattresses have found a very interesting creative selling angle for their really comfortable mattresses.

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I Plugged Into The Matrix And It Was Awesome

I’m sitting in the corner of the Lowe Profero kitchen, as two incredible races happen around me. The first is taking place in front of my eyes, as I sit in the pilot’s seat of a Red Bull Air Race, swooping triumphantly through the air. The craft lurches upwards in a sudden loop-the-loop and my stomach jumps and shifts around despite the fact I haven’t moved an inch. The second race takes place behind the scenes, as the Oculus Rift and the Vive hurtle towards a consumer release in 2015.

Adland: 
 

9 out of 10 cats love posing for this cat font generator

"9 out of 10 cats love Adland" is what it says. Now that I have shown you Nekofont cat font text generator I'm sure this Monday's production levels are shot to hell while everyone starts printing out cat-signs for everything in the office. That's fine, carry on. Don't forget the espresso machine & pool table.

Adland: 
 

Asian carrier Scoot to name a plane "Inspiring Spirit" due to Spirit copying their look

Asian airline Scoot has been teasing US carrier Spirit Airlines' for looking very similar to them - in color, visual icon language and even tongue in cheek tone of voice. Certain there's one thing Spirit can't crib, Scoot is now ribbing Spirit by naming airplanes after them. Scoots new Boeing 787 aircraft will be named ‘Inspiring Spirit’.

Badland: 
Adland: 
 

Ben & Jerry's - Introducing The BRRR-ito! - (2015) :30 (USA)

Ben & Jerry's - Introducing The BRRR-ito! - (2015) :30 (USA)

"On April 20th, we will introduce the BRRR-ito.

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Hé - raising awareness of street harassment (2015) (France)

Hé - raising awareness of street harassment (2015) (France)

For the 5th annual International Anti–Street Harassment Week, BETC and the French association Stop Harcèlement de Rue (End Street Harassment), created a special application...

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Fontyou - Fresh fonts #3 - Cat T - (2015) :30 (France)

Fontyou - Fresh fonts #3 - Cat T - (2015) :30 (France)

Uh-oh, tired cat T isn't looking so well recently. She fell! She has fallen and she can't get up! Oh no! And the cats... The cats are...

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Fontyou - Fresh fonts are on Fontyou #2 / H & Ball (2015) :30 (France)

Fontyou - Fresh fonts are on Fontyou #2 / H & Ball (2015) :30 (France)

In the ultimate "you kids get off my lawn" this tired old H slices a soccer ball in two.

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