Beer, Babes and Blokes in the Land of Billabong

(South Australia) A blokey image - not the taste of it - seems to be the stumbling block for beer becoming the beverage of choice for women.

While more women are drinking the amber liquid, many shy from it because it makes them "look like one of the boys", a new survey shows.

The Advertiser reports.

Adland: 
 

The WIN Ad Awards

(press release)

Los Angeles, CA – (August 10, 2004) Women’s Image Network, (WIN), announces the addition of a new television advertising component to The 11th WIN Awards Show and presents its panel of illustrious judges. The new WIN Awards television advertising component will recognize outstanding television advertising created, directed or produced by a woman. Men are also encouraged and welcome to enter The 2004 WIN Ad Awards, as WIN also honors advertising that empowers women.

Adland: 
 

Client Presentation Errors

Yipes!

Adland: 
 

Rug Burn, aka Shag Me In St. Louis

What does a St. Louis adult store chain, porn star Ron "The Hedgehog" Jeremy, a carpet queen and late night television commercials have in common? The River Front Times reports.

Adland: 
 

Portfolios.com Awards show announces winners.

Portfolios.com has announced the winners of its first annual Portfolios.com Awards Show. See the winners list here where the creme de la creme of portfolios are on display. Students have a shot in each category as well, rubbing elbows with big guns like Arnold, Publicis and McCann creatives. Hat off to all the winners, congrats.

Adland: 
 

Gran Centenario Tequila Debuts New Advertising

(NY, NY) The creators of ultra-premium Tequila Gran Centenario have announced the launch of the brand 's first-ever print advertising in Los Angeles. Created by Arnell Group, the new creative features the illustrated Gran Centenario angel that appears on the bottle label and identifies Gran Centenario as "the most tempting Tequila on earth." It playfully asserts that Gran Centenario's quality is so exceptional that it must be sent from heaven.

Adland: 
 

The Advertising Show Features Tyson Foods Executive

Hear Bob Corscadden, senior vice president and CMO of Tyson Foods, talk about the launch of their new, fully integrated “Powered By” ad campaign. This new campaign strategically capitalizes on the company’s position as the world’s largest provider of protein and aims to create consumer awareness of the company’s leadership in beef and pork as well as the chicken categories. The general market campaign, created by Arnold Worldwide, focuses on the important power of protein in the daily lives of Americans.

Adland: 
 

Web Pressen (Denmark) "Adland Worlds largest ad community"

Webpressen in Denmark celebrates our jump to over thirtyfive thousand users with us with a short article in their IT news topic area.

 

Paid links, come get your paid links served IN editorial content.

The New York Times reports that Forbes.com has begun serving paid links within articles written by journalists.

"We want to be trailblazers, whether from an advertising standpoint or an editorial standpoint," said Jim Spanfeller, president and chief executive at Forbes.com, part of Forbes Inc. The company will keep a close eye on its readers' reaction throughout the summer. "We would walk away," Mr. Spanfeller said, if readers indicated confusion or disapproval of ads within the editorial content.

The story broke at DMnews when Brian Morrissey; "Forbes.com has begun to embed advertiser links in its news articles, making it the first major Web news publisher to experiment with mixing ad units within editorial content."

Adland: 
 

Both of these ads really suck.

They do - literally, even if they are both award winners and quite good. One won a gold in this years Cannes Festival for Outdoor. Read more to see the pair.

Badland: 
Adland: 

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