Now Be Kanye - Sometimes when I'm at work sweating over some impossible deadline, I would daydream of being a rapper. My life would be filled with yachts, gold chains and girls wearing booty shorts. Yeah!

Now Absolut has something to help my dream come true. I found this small ad hidden in the personals section of the latest New York Magazine. Side-effects include inflated ego and temper tantrums.

A commercial was also created for this campaign and here are the credits (now if I can only find the spot).

Client: Absolut Spots Title: BeKanye Air Date: July 2008 Agency: TBWA\Chiat\Day, NY World Wide Creative Director: Rob Smiley ACDs: Chris Lisick and Lew Willig Agency Producer: Winslow Dennis Production Company: jumP Director: Paul Krik DP: Tim Naylor Executive Producer: Elizabeth Krajewski Producer: Emily Plunkett Editorial: Jump Editorial, NY Editor: Dave Herman Producer: Elizabeth Krajewski Assistant Editor: Roberto Serrini VFX Company: Manic, NY Lead Flame Artist: Nicholas Sasso Producer: Charles Self Mixer: Stephane Guyot

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about the author

Robblink I am a copywriter in New York City, always looking for the best ads