TBWA\Chiat\Day, New York bring us more fresh Absolut work. Fresh and fruity. What does this look like to you? Is that the idea? Is it streams as in streamlined or streams of steam as in steamy? Why do I even bother trying to figure this out? I need a stiff drink that does not taste like clam juice right now, thanks bartender.

Photographer: Marcel Christ Retoucher: Erwin Brown Retoucher: Daniel Finn Retoucher: Nancy Shaw Rob Smiley (Group Creative Director) Jeff Feng (Assoc Creative Director) Jin Park (Art Director) Julia Menassa (Agency Producer)

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (6)

  • Wendall's picture

    Clam juice? Well, there's a mental image I won't be able to get rid of easily...

    Feb 19, 2008
  • Wendall's picture

    Some day I'll be able to watch that.

    Feb 19, 2008
  • Dabitch's picture

    A euphemism that's a double entendre. Congrats.

    Feb 20, 2008

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