Ambient Laser Ad Campaign For Nike


Ambient Laser Ad Campaign For Nike

DDB Paris was presented with a brief for Nike showing off a package of 4 sport shoes now possible due to a new laser technology. Inspired by the idea of lasers, they came up with the idea to create a sport shoe by piercing a a metal sheet. See more inside.

DDB Paris

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Do I want lazer-cut-metal on my feet? That said, I really love the look of this stuff. It's all in the image, baybeh.

Yes, the posters are very nice looking with the rust and the red light. Rated five for the look alone.

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