Amnesty double billboard "Scream" - give voice to those who have none.

Publicis Mojo Auckland, New Zealand, took advantage of a poster site where the billboards were one above the other to illustrate their idea for Amnesty international: "you leand your voice to those who can’t be heard." See inside for clever use of media.

Larger image available here

Amnesty International Freedom Week
Agency : Publicismojo Auckland
Creatives : Nick Worthington (Executive Creative Director)
Lorenz Perry (Art Director)
Karl Fleet (Copywriter)
Nick Worthington (Copywriter)
Dereck Henderson (Photographer)

Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
comment_node_story
Files must be less than 1 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.
akrok design's picture

brilliant!