This poster via Philipp und Keuntje, Hamburg was displayed close to Audi dealerships throughout Germany to vividly demonstrate the dangers of blind spots. As a result, the dealerships recorded a noticably higher demand : +35% for the Audi Side Assist.

Agency: Philipp und Keuntje, Hamburg
Ales Polcar : Creative Director
Diether Kerner : Creative Director
Oliver Kohtz : Copywriter
Jan Berg : Art Director
Ales Polcar : Copywriter
Account: Tanja Heier, Fedja Burmeister

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.