Working out may not be this easy but with a seven calorie drink plus a good workout, you're bound to lose some pounds.
I'll bet if people see this after the holiday food fest they'll be lining up to buy a few cases of Neviot +7 to fulfill their New Year's Resolution, too.
Advertising Agency: Yehoshua \ TBWA, Tel Aviv, Israel
Chief Creative Officer: Amit Stoler
Creative Director: Koren Waise
Copywriters: Nava Ben Moshe, Lior Cohen
Art Directors: Dinat Zisner Katz, Yiftach Ambar
Photoshop: Assaf Masud
Executive Client Director: Erez Barkatz
Account Manager : Shani Lurie & Tom Erlich
Strategic Planner: Tomer Cohen