Ogilvy Cape Town decided to remind everyone in South Africa of Chappies funny "random facts" that appear on the inside of the wrapper, by making wrappers appear all of the city with relevant to where it was placed random fact. Even the Cape Town Squirrels got in on the act.

Justin Patrick (Photographer)
Chris Gotz (Creative Director)
Gordon Ray (Creative Director)
Jennifer Macfarlane (Art Director)
Cuanan Cronwright (Copywriter)

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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