Treat your animals as well as you'd treat yourself. You'd ring yourself to the doctor, wouldn't you?

Campaign: xray
Client: CRV Image
Product: image exams for pets
Agency: 11:21 Rio, Brazil
Creative Director: Gustavo Bastos
Copywriter: Gustavo Bastos
Art Director: Leandro Barbosa
Media supervisor: Bianca Brandão
Aproved By: Alex Adeodato, Rogério Schettino


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.