"More attractive than you think" -- what, this old crack? Yes, therein lies the funny. Or bizarre. Take your pick. The campaign for “Das Neue Handwerk” for was shot by Marcus Müller in basements, car garages and kitchens around Berlin.

Ad agency: Scholz & Friends in Berlin Art Director : Michael Johne Art buyer : Kirsten Rendt Photographer: Marcus Mueller

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (2)

  • John Nadis's picture
    John Nadis (not verified)

    Now that is a nice hmmmm t'shirt hahahahhhaha

    Sep 22, 2012
  • Jucko's picture
    Jucko (not verified)

    May i order this t-shirt ?

    Apr 02, 2013