http://www.handwerk.de/
http://www.handwerk.de/
http://www.handwerk.de/

"More attractive than you think" -- what, this old crack? Yes, therein lies the funny. Or bizarre. Take your pick. The campaign for “Das Neue Handwerk” for Handwerk.de was shot by Marcus Müller in basements, car garages and kitchens around Berlin.

Ad agency: Scholz & Friends in Berlin Art Director : Michael Johne Art buyer : Kirsten Rendt Photographer: Marcus Mueller