From Naga DDB Malaysia comes this interesting twist keeping Regional Environmental Awareness at the top of mind while taking a relaxing swim in a public pool. They've painted the poster straight on the tiles of pool. Or printed? I'm not actually sure how they did it, I just know they did.

Ted Lim (Executive Creative Director)
Chow Kok Keong (Art Director)
Raymond Ng (Copywriter)
Ted Lim (Copywriter)