DM9DDB São Paulo created a campaign that shows how easy it is to full tourists with counterfeit money and offer up the Novo Mundo Cash Passport card as a solution.

Cliente: NOVO MUNDO CURRENCY EXCHANGE Product: NOVO MUNDO CASH PASSPORT Chief Creative Officer : Marco Versolato Creative Director : Leo Macias, Zico Farina Copywriter Filipe Medici, Ricardo Salgado Art Director : Bruno Trad, Rafael Segri Photographer : Marcus Hausser Illustrator : Boreal Account : Marcelo Passos, Tânia Pera, Julia Wald. Media : Adrian Ferguson Graphic Producer : Clariana Costa/ Nereu Marinho Art Buyer : Clariana Costa/ Alessandra Salles Advertiser: Vinicius Nogueira Carmona

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kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.