The Economist - Poster - 2004 (UK)

Despite last years tiff with EasyJet, where the Economist reported an ad for EasyJet breached the CAP Code, but the ASA rejected the compliant.
The economist one was voted the fifth best poster of the twentieth century in 1999.

"I never read the Economist." Management Trainee, 42.

Meanwhile the easyJet one last year read:

"I would never fly EasyJet". George Smith – Management Trainee, aged 47

You can read more about last years case at MarketingLaw and see the ad at the MediaGuardian.

Here's some good news for all the fans of the Economist campaign, they're still going strong. This poster went up all over the UK May 10.

Economist

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