Spread Firefox rallied thousands of fans and raised enough money in only ten days to buy a double page spread in the NYT. The sfx team announced today on their blog

We're on two full pages in The New York Times because our message is big — much bigger than the ad itself. This is just the precursor to what will become a broadening campaign of Firefox advocacy throughout the world.

The ad can be downloaded as a PDF, or bought as a limited edition print from the Mozillastore. The ad has thousands of names of the first people to publicly support Firefox in it, in true grassroot Firefox tradition the ad was paid for and made by the people who support it.

And yes, I drive Firefox, you should too.


about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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