HP photosmart

A little similar in thought to that Duracell keeps going and going escalator ad, in that these both keep going forever. Nice way to highlight for the punter that the paper & ink never runs out (really?) Sadly, I bet they wouldn't let this clever ad run here simply because it could be interpreted that way. Party-poopers!

Publicis Graffiti, Argentina

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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