Remember that humanitarian lion idea that showed up on youtube in May? Yeah, it had slipped my mind too, anyway the guys behind it tried making some ads for it.
When they sent me the first one, which was basically a badge pointing to the youtube film again, I responded "Oh you know that'll you'll have to do better than that. I'll be happy to publish it when you do." so here's their second shot at an ad advertising the Humanitarian Lion. They explain: "we created this ad to communicate people about our website. Our idea is to collect the most signatures and companies support we can, to convince Cannes Festival. Thank you"
Credits: none. It's all cloak and dagger here.