Corner-posters? Billboards that use an angle? Oh hells yes we've seen this before. The idea here is to convey that car takes corners well. Despite there being no car seen, so at least that's new.

Also, pop quiz hot shot - what looks like a Samsung CCTV ad and a Sanyo razor ad but sells cars? This will be on the test.

Executive Creative Director : Jamie Colonna
Creative Director/ AD / copywriter : John Crozier
Creative Director/ art director : Dom Sweeney
Photographer : Tim Kent
Retoucher : Justin Shill


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.