Meudhedet is the fastest way to see a doctor. Be healthy, stay healthy. Interesting choice of visual, using the calendar on the woman's face. The art direction helps. Without having read the copy at first I thought it might have been a domestic abuse ad, but it's pretty clear we're dealing with rashes and not bruises here.

CEO: Yossi Lubaton Chief Creative Officer: Jonathan Lang VP-Creative Director: Idan Regev Creative Director: Kobi Cohen Art Director: Evgeniy Utkin Copywriters: Lior Shoam, Arnon Rotem Photographer & Photoshop: Yaniv Shachar VP Client Services: Maya Salomon Account Supervisor: Aviv Benzikri Account Executive: Shiran Rachamim Creative Coordinator: Eva Hasson Traffic: Ronit Doanis
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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