Grey Worldwide South Africa did this single page ad that bites - oh no sorry, it's called bites - for MaxHealth dog treats with the straightforward and pretty dry tagline which is their promise: "irresistable dog treats". And somehow they still made it funny.

Grey Worldwide South Africa

Comments (1)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Nice and very subtle. Almost too sublte. How many people will see the missing fingers while scimming the news paper?

    Nice ad though and cute dog :-)

    Sep 08, 2006

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.